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SEGMENT INFORMATION (Details 2) (USD $)
3 Months Ended 6 Months Ended
Jun. 30, 2011
Jun. 30, 2010
Jun. 30, 2011
Jun. 30, 2010
Segment information        
Net sales $ 462,145,000 $ 365,701,000 $ 818,564,000 $ 603,812,000
Coca-Cola Refreshments ("CCR")
       
Segment information        
Customer accounted net sales (as percent) 30.00%   29.00%  
Coca-Cola Enterprises, Inc. ("CCE")
       
Segment information        
Customer accounted net sales (as percent)   35.00%   36.00%
Net sales to customers outside the United States 78,100,000 52,500,000 133,500,000 81,900,000
Percentage of net sales to customers outside the United States (as percent) 16.90% 14.40% 16.30% 13.60%
Energy drinks
       
Segment information        
Net sales 425,060,000 332,769,000 752,702,000 543,719,000
Non-carbonated (primarily juice based beverages and Peace Tea iced teas)
       
Segment information        
Net sales 25,534,000 20,634,000 44,478,000 37,756,000
Carbonated (primarily soda beverages)
       
Segment information        
Net sales 8,616,000 9,934,000 15,885,000 17,701,000
Other
       
Segment information        
Net sales $ 2,935,000 $ 2,364,000 $ 5,499,000 $ 4,636,000