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Segment and Geographic Information
9 Months Ended
Dec. 31, 2011
Segment Reporting [Abstract]  
Segment Reporting Disclosure [Text Block]
Segment and Geographic Information

We operate in one reportable segment in which we are a developer, publisher and distributor of interactive entertainment software for video game consoles, handheld devices and PCs, including via the Internet. The following information sets forth geographic information on our net sales and total assets for the three and nine months ended December 31, 2011 and 2010 (amounts in thousands):

 
North
America
 
Europe
 
Asia
Pacific
 
Consolidated
Three months ended December 31, 2011
 
 
 
 
 
 
 
Net sales to unaffiliated customers before changes in deferred net revenue
$
237,491

 
$
135,470

 
$
31,394

 
$
404,355

Changes in deferred net revenue
(61,714
)
 
(28,433
)
 
(8,759
)
 
(98,906
)
Net sales to unaffiliated customers
$
175,777

 
$
107,037

 
$
22,635

 
$
305,449

Total assets
$
353,680

 
$
196,200

 
$
60,183

 
$
610,063

Nine months ended December 31, 2011
 
 
 
 
 
 
 
Net sales to unaffiliated customers before changes in deferred net revenue
$
393,991

 
$
210,845

 
$
60,368

 
$
665,204

Changes in deferred net revenue
(8,601
)
 
(1,428
)
 
(8,569
)
 
(18,598
)
Net sales to unaffiliated customers
$
385,390

 
$
209,417

 
$
51,799

 
$
646,606

 
 
 
 
 
 
 
 
Three months ended December 31, 2010
 
 
 
 
 
 
 
Net sales to unaffiliated customers before changes in deferred net revenue
$
237,704

 
$
70,617

 
$
14,795

 
$
323,116

Changes in deferred net revenue
(3,564
)
 
(4,603
)
 
(360
)
 
(8,527
)
Net sales to unaffiliated customers
$
234,140

 
$
66,014

 
$
14,435

 
$
314,589

Total assets
$
495,491

 
$
106,681

 
$
45,694

 
$
647,866

Nine months ended December 31, 2010
 
 
 
 
 
 
 
Net sales to unaffiliated customers before changes in deferred net revenue
$
386,841

 
$
126,512

 
$
40,427

 
$
553,780

Changes in deferred net revenue
(6,313
)
 
(5,942
)
 
(504
)
 
(12,759
)
Net sales to unaffiliated customers
$
380,528

 
$
120,570

 
$
39,923

 
$
541,021


Information about our net sales by platform for the three and nine months ended December 31, 2011 and 2010 is as follows (amounts in thousands):

 
 
Three Months Ended December 31,
 
Nine Months Ended December 31,
Platform
 
2011
 
2010
 
2011
 
2010
Consoles
 
 
 
 
 
 
 
 
Microsoft Xbox 360
 
$
161,878

 
$
49,417

 
$
249,518

 
$
110,628

Sony PlayStation 3
 
114,633

 
44,874

 
178,530

 
106,621

Nintendo Wii
 
63,225

 
141,423

 
97,752

 
173,594

Sony PlayStation 2
 
648

 
13,227

 
2,959

 
19,833

 
 
340,384

 
248,941

 
528,759

 
410,676

Handheld
 
 
 
 
 
 
 
 
Nintendo Dual Screen
 
42,155

 
48,988

 
81,116

 
85,900

Sony PlayStation Portable
 
2,233

 
13,079

 
6,329

 
24,282

Wireless
 
356

 
1,704

 
1,822

 
4,792

 
 
44,744

 
63,771

 
89,267

 
114,974

 
 
 
 
 
 
 
 
 
PC
 
19,227

 
10,404

 
47,178

 
28,130

Net sales before changes in deferred net revenue
 
404,355

 
323,116

 
665,204

 
553,780

Changes in deferred net revenue
 
(98,906
)
 
(8,527
)
 
(18,598
)
 
(12,759
)
Total net sales
 
$
305,449

 
$
314,589

 
$
646,606

 
$
541,021