July 27, 2012


Securities and Exchange Commission
450 Fifth Street, N.W.
Washington, D.C.  20549
Attention:  Filing Desk, Stop 1-4
Fax: 202-504-2474

Re:  Whole Foods Market, Inc.

The undersigned, a person subject to ownership reporting pursuant to Section
16(a) of the Securities Exchange Act of 1934, as amended (the Exchange Act),
and requirements pursuant to Rule 144 under the Securities Act of 1933, as
amended (the Securities Act), in respect of the equity securities of Whole
Foods Market, Inc. (WFM) hereby makes, constitutes and appoints any of Glenda
Flanagan (Executive Vice President and Chief Financial Officer), Cindy McCann
(Vice President of Investor Relations), Whitney King (Sr. Compensation
Analyst), Erica Goldbloom (Shareholder Services Administrator) and/or Albert
Percival (Securities, Finance & Governance Counsel) as my true and lawful
attorney-in-fact with full power and authority (1) to make and file on my
behalf any reports or statements of beneficial ownership or changes of
beneficial ownership, including Forms 3, 4 and 5 and amendments to these
forms, which I may be required or permitted to file under the Exchange
Act, and (2) to make and file on my behalf any notice of proposed sale of
securities or other document, including Form 144, which I may be required or
permitted to file under the Securities Act. I hereby revoke any previous power
of attorney I may have given to any person to make and file such reports,
statements and notices.  This power of attorney shall remain in force for so
long as I may be subject to reporting obligations under Section 16(a) of the
Exchange Act or the requirements of Rule 144 under the Securities Act, unless
earlier expressly revoked by me in writing and delivered to WFM.  Each of my
attorneys-in-fact may at their sole discretion designate one or more substitute
attorneys-in-fact to act in their place. I acknowledge that my attorneys-in-
fact, in serving in this capacity at my request, are not assuming, nor is WFM
assuming, any of my responsibilities to comply with the Exchange Act, the
Securities Act or the rules and regulations thereunder.

This authorization is effective until further notice.


Sincerely,


/s/ Walter E Robb, IV