Exhibit 99.1

K-Swiss Sets Special Stockholders Meeting Date

    WESTLAKE VILLAGE, Calif.--(BUSINESS WIRE)--Nov. 3, 2004--K-Swiss Inc.
(NASDAQ/NM: KSWS) today announced that the Board of Directors has
called a special meeting of stockholders to be held on December 15,
2004, to seek stockholder approval for an amendment to the Company's
1999 Stock Incentive Plan to increase the number of shares subject
thereto from 3,600,000 to 4,600,000 and to approve and ratify the
Company's 1999 Stock Incentive Plan, as amended and restated. The
Company will also seek stockholder approval for the Company's Economic
Value Added Bonus Plan, as amended, to comply with Section 162(m) of
the Internal Revenue Code. Stockholders of record as of November 10,
2004, will be entitled to notice of and the right to vote at the
special meeting.
    K-Swiss Inc. designs, develops and markets an array of athletic
footwear for high performance sports use, fitness activities and
casual wear under the K-Swiss brand. The Company also designs and
manufactures footwear under the Royal Elastics brand. Royal Elastics,
a wholly owned subsidiary, is the leading innovator of slip-on,
laceless footwear.

    Important Information For Investors And Stockholders:

    K-Swiss Inc. has filed a preliminary proxy statement and will file
a definitive version of such document with the Securities and Exchange
Commission (the "SEC"). INVESTORS AND STOCKHOLDERS ARE URGED TO READ
THE PROXY STATEMENT AS IT WILL CONTAIN IMPORTANT INFORMATION ABOUT THE
PROPOSALS SET FORTH ABOVE. INVESTORS AND STOCKHOLDERS WILL HAVE ACCESS
TO FREE COPIES OF THE PROXY STATEMENT (WHEN AVAILABLE) AND OTHER
DOCUMENTS FILED WITH THE SEC BY THE COMPANY THROUGH THE SEC WEB SITE
AT WWW.SEC.GOV. THE DEFINITIVE PROXY STATEMENT AND RELATED MATERIALS
MAY ALSO BE OBTAINED FOR FREE (WHEN AVAILABLE) FROM THE COMPANY BY
DIRECTING A REQUEST TO THE COMPANY'S SECRETARY AT 31248 OAK CREST
DRIVE, WESTLAKE VILLAGE, CALIFORNIA 91361. The Company and its
directors and executive officers may, under the rules of the SEC, be
deemed to be participants in the solicitation of proxies in connection
with the proposed matters. Information regarding such persons is set
forth in the Company's annual report on Form 10-K for the fiscal year
ended December 31, 2003, filed with the SEC on February 5, 2004, and
proxy statement for its 2003 annual meeting of stockholders filed with
the SEC on April 5, 2004. Additional information regarding such
persons and a description of their direct and indirect interests in
the Company are set forth in the proxy statement.

    CONTACT: K-Swiss Inc., Westlake Village
             George Powlick, 818-706-5100