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Joint Ventures and Investments
9 Months Ended
Sep. 30, 2019
Investments In And Advances To Affiliates Schedule Of Investments [Abstract]  
Joint Ventures and Investments

4. Joint Ventures and Investments

Joint Ventures

As of September 30, 2019, the following joint ventures are consolidated with the Company:

 

Entity Name

 

Date of Original

Formation / Investment

 

Iconix's

Ownership %

as of September 30, 2019

 

 

Joint Venture Partner

 

Put / Call Options, as

applicable(2)

 

Lee Cooper China

   Limited

 

June 2018

 

100%

 

 

POS Lee Cooper HK Co. Ltd.

 

 

 

Starter China Limited

 

March 2018

 

100%

 

 

Photosynthesis Holdings Co. Ltd.

 

 

 

Danskin China Limited

 

October 2016

 

100%

 

 

Li-Ning (China) Sports Goods Co. Ltd.

 

 

 

Umbro China Limited

 

July 2016

 

100%(4)

 

 

Hong Kong MH Umbro International Co. Ltd.

 

 

 

US Pony Holdings, LLC

 

February 2015

 

75%

 

 

Anthony L&S Athletics, LLC

 

 

 

Iconix MENA Ltd.(1)

 

December 2014

 

55%

 

 

Global Brands Group Asia Limited

 

Put / Call Options

 

Iconix Israel, LLC(1)

 

November 2013

 

50%

 

 

MGS

 

 

 

Iconix Europe LLC(1)(3)

 

December 2009

 

51%

 

 

Global Brands Group Asia Limited

 

Put / Call Options

 

Iconix Australia(1)

 

September 2013

 

55%

 

 

Pac Brands USA, Inc.

 

Put / Call Options

 

Diamond Icon(1)

 

March 2013

 

51%

 

 

Albion Agencies Ltd.

 

 

 

 

Buffalo brand joint

   venture(1)

 

February 2013

 

51%

 

 

Buffalo International

 

 

 

Icon Modern Amusement,

   LLC(1)

 

December 2012

 

51%

 

 

Dirty Bird Productions

 

 

 

Hardy Way, LLC

 

May 2009

 

85%

 

 

Donald Edward Hardy

 

 

 

 

(1)

The Company determined, in accordance with ASC 810, based on the corporate structure, voting rights and contributions of the Company and its respective joint venture partner, the entity is a variable interest entity (VIE) and, as the Company has been determined to be the primary beneficiary, is subject to consolidation.  The Company has consolidated this joint venture within its consolidated financial statements since inception.  The liabilities of the VIE are not material and none of the VIE assets are encumbered by any obligation of the VIE or other entity.

(2)

Refer to the Company’s Annual Report on Form 10-K for the year ended December 31, 2018 for material terms of the put and call options associated with certain of the Company’s joint ventures.

(3)

In March 2019, the Company entered into an amendment to the Iconix Europe LLC Operating Agreement to extend the put/call options from the six month period commencing January 13, 2019 (as stipulated in the agreement) to a period commencing January 13, 2019 and ending on September 30, 2019.  In September 2019, the Company entered into amendment to the Iconix Europe LLC Operating Agreement to extend the put/call options to a period ending on December 31, 2019.

(4)

In July 2019, pursuant to the operating agreement, the Company reacquired the remaining 5% ownership interest in Umbro China from MHMC, its joint venture partner, for approximately $1.3 million.  As a result of this transaction, the Company now maintains 100% ownership interest in Umbro China.

 

 

Investments

Equity Method Investments

 

Entity Name

 

Date of Original

Formation / Investment

 

Partner

 

Put / Call Options, as

applicable(2)

 

Iconix India joint venture (1)

 

June 2012

 

Reliance Brands Ltd.

 

 

 

Iconix SE Asia, Ltd. (1)(3)

 

October 2013

 

Global Brands Group Asia Limited

 

Put / Call Options

 

MG Icon (1)

 

March 2010

 

Purim LLC

 

 

 

 

(1)

The Company determined, in accordance with ASC 810, based on the corporate structure, voting rights and contributions of the Company and its respective joint venture partner, that the joint venture is not a VIE and not subject to consolidation.  The Company records its investment under the equity method of accounting. 

(2)

Refer to the Company’s Annual Report on Form 10-K for the year ended December 31, 2018 for material terms of the put and call options associated with the Company’s joint venture.

(3)

In March 2019, the Company entered into an amendment to the Iconix SE Asia, Ltd. Operating Agreement to extend the put/call options from the six month period commencing October 1, 2018 (as stipulated in the agreement) to a period commencing October 1, 2018 and ending on September 30, 2019.  In September 2019, the Company entered into an amendment to the Iconix SE Asia, Ltd. Operating Agreement to extend the put/call options to a period   ending on December 31, 2019.

 

Additionally, through its ownership of Iconix China Holdings Limited, the Company has equity interests in the following private companies which are accounted for as equity method investments:

 

 

 

 

 

Ownership

by

 

 

Value of Investment as of

 

Brands Placed

 

Partner

 

Iconix China

 

 

September 30, 2019

 

 

December 31, 2018

 

Candie’s

 

Candies Shanghai Fashion Co. Ltd.

 

20%

 

 

$

10,188

 

 

$

10,529

 

Marc Ecko

 

Shanghai MuXiang Apparel & Accessory Co. Limited

 

15%

 

 

 

2,270

 

 

 

2,270

 

Material Girl

 

Ningbo Material Girl Fashion Co. Ltd.(1)

 

20%

 

 

 

 

 

 

2,129

 

Ecko Unltd

 

Ai Xi Enterprise (Shanghai) Co. Limited

 

20%

 

 

 

10,245

 

 

 

10,400

 

 

 

 

 

 

 

 

 

$

22,703

 

 

$

25,328

 

 

(1)

In March 2019, the Company sold its 20% interest in Ningbo Material Girl Fashion Co. Ltd. (“Material Girl China”) to Ningbo Peacebird Fashion & Accessories Co. Ltd. for $3.0 million in cash.  Pursuant to the agreement, the sale price is further reduced by the initial cash investment of $0.2 million as well as $0.6 million on brand management expenses incurred since the inception of the Material Girl China entity, to total net proceeds of $2.2 million.  Additionally, Purim LLC, our MG Icon partner, is entitled to 33.3% of the net proceeds (or approximately $0.7 million) resulting in the Company’s portion of the net proceeds from the transaction to be approximately $1.5 million.  As a result of this transaction, the Company recognized a gain of $0.2 million which has been recorded within Other Income in the Company’s condensed consolidated statement of operations for the Current Nine Months.

Other Equity Investments

 

Entity Name

 

Date of Original

Formation / Investment

China Outfitters Holdings Ltd. (2)

 

September 2008

Marcy Media Holdings, LLC (1)

 

July 2013

 

(1)

In accordance with ASC 825, given that this investment does not have a readily determinable fair value and the Company does not have significant influence over the entity, the Company assesses this investment for potential impairment on a quarterly basis. The Company recorded an impairment charge during the Current Quarter in the amount of $17.0 million based on the estimated value that would be realized on the disposition of the Company’s equity interest in Marcy Media Holdings, LLC in connection with the Roc Parties Settlement (See Note 11). 

(2)

As part of the 2015 purchase of our joint venture partners’ interest in Iconix China, the Company acquired an equity investment in China Outfitters Holdings Ltd.  As of September 30, 2019 and December 31, 2018, the fair value of this investment was approximately $0.9 million and $1.1 million, respectively, with the decrease in fair value of approximately $0.2 million recorded within Other Income on the Company’s condensed consolidated statement of operations.