Condensed Consolidated Balance Sheets (USD $)	Mar. 31, 2015	Dec. 31, 2014
CURRENT ASSETS:
Cash	$ 1,911,199	$ 471,194
Due from merchant credit card processor, net of reserve for chargebacks of $41,355 and $2,500, respectively	348,192	111,968
Accounts receivable, net of allowance of $228,856 and $369,731, respectively	203,793us-gaap_AccountsReceivableNetCurrent	239,652us-gaap_AccountsReceivableNetCurrent
Inventories	2,536,149us-gaap_InventoryNet	2,048,883us-gaap_InventoryNet
Prepaid expenses and vendor deposits	527,207	664,103
Loans receivable, net		467,095
Deferred financing costs, net	87,292us-gaap_DeferredFinanceCostsCurrentNet	122,209us-gaap_DeferredFinanceCostsCurrentNet
TOTAL CURRENT ASSETS	5,613,832us-gaap_AssetsCurrent	4,125,104us-gaap_AssetsCurrent
Property and equipment, net of accumulated depreciation of $158,238 and $84,314, respectively	633,705us-gaap_PropertyPlantAndEquipmentNet	712,019us-gaap_PropertyPlantAndEquipmentNet
Intangible assets, net of accumulated amortization of $22,177 and $0, respectively	2,058,423
Goodwill	15,654,484us-gaap_Goodwill
Other assets	92,131us-gaap_OtherAssetsNoncurrent	91,360us-gaap_OtherAssetsNoncurrent
TOTAL ASSETS	24,052,575us-gaap_Assets	4,928,483us-gaap_Assets
CURRENT LIABILITIES:
Accounts payable	2,303,051us-gaap_AccountsPayableCurrent	1,920,135us-gaap_AccountsPayableCurrent
Accrued expenses	1,419,241us-gaap_AccruedLiabilitiesCurrent	975,112us-gaap_AccruedLiabilitiesCurrent
Senior convertible notes payable - related parties, net of debt discount of $781,250 and $1,093,750, respectively	468,750us-gaap_DueToRelatedPartiesCurrent	156,250us-gaap_DueToRelatedPartiesCurrent
Convertible notes, net of debt discount of $49,421 and $0 , respectively	517,579us-gaap_ConvertibleNotesPayableCurrent
Notes payable - related party	1,000,000
Current portion of capital lease	52,015us-gaap_CapitalLeaseObligationsCurrent	52,015us-gaap_CapitalLeaseObligationsCurrent
Term loan	523,727us-gaap_LoansPayableCurrent	750,000us-gaap_LoansPayableCurrent
Customer deposits	50,744us-gaap_CustomerDepositsCurrent	140,626us-gaap_CustomerDepositsCurrent
Income taxes payable	3,092us-gaap_TaxesPayableCurrent	3,092us-gaap_TaxesPayableCurrent
Derivative liabilities	87,603us-gaap_DerivativeLiabilitiesCurrent
TOTAL CURRENT LIABILITIES	6,425,802us-gaap_LiabilitiesCurrent	3,997,230us-gaap_LiabilitiesCurrent
Capital Lease, net of current portion	107,195	119,443
TOTAL LIABILITIES	6,532,997us-gaap_Liabilities	4,116,673us-gaap_Liabilities
STOCKHOLDERS' EQUITY:
Preferred stock, $.001 par value, 1,000,000 shares authorized, none issued
Common stock, $.001 par value, 50,000,000 shares authorized, 33,785,758 and 16,761,911 shares issued and outstanding, respectively	33,636us-gaap_CommonStockValueOutstanding	16,762us-gaap_CommonStockValueOutstanding
Additional paid-in capital	36,699,041	16,026,951
Accumulated deficit	(19,213,099)	(15,231,903)
TOTAL STOCKHOLDERS' EQUITY	17,519,578us-gaap_StockholdersEquity	811,810us-gaap_StockholdersEquity
TOTAL LIABILITIES AND STOCKHOLDERS' EQUITY	$ 24,052,575	$ 4,928,483

Carrying value as of the balance sheet date of liabilities incurred (and for which invoices have typically been received) and payable to vendors for goods and services received that are used in an entity's business. Used to reflect the current portion of the liabilities (due within one year or within the normal operating cycle if longer).

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Namespace Prefix:	us-gaap_
Data Type:	xbrli:monetaryItemType
Balance Type:	credit
Period Type:	instant