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CONSOLIDATED STATEMENTS OF OPERATIONS (Unaudited) (USD $)
3 Months Ended 9 Months Ended
Sep. 30, 2012
Sep. 30, 2011
Sep. 30, 2012
Sep. 30, 2011
CONSOLIDATED STATEMENTS OF OPERATIONS (Unaudited) [Abstract]        
Revenue $ 1,193,599 $ 1,980,878 $ 5,514,583 $ 5,573,198
Cost of revenue 1,547,762 1,440,666 5,266,933 3,791,411
Gross (loss) profit (354,163) 540,212 247,650 1,781,787
Operating expense:        
Selling, general and administrative expenses 2,459,708 2,214,997 7,788,731 6,311,346
Professional fees 139,337 790,891 1,080,129 1,657,895
Depreciation and amortization 1,246,974 1,087,002 3,726,701 3,280,656
Impairment of long-lived assets 420,000 19,023 420,000 340,771
Total operating expense 4,266,019 4,111,913 13,015,561 11,590,668
Loss from operations (4,620,182) (3,571,701) (12,767,911) (9,808,881)
Interest & other income / (expense)        
Interest income 2,742 2,168 7,132 7,295
Interest expense (28,000) (325) (48,512) (1,241)
Stock purchase right 0 0 (43,748) (155,166)
Change in fair value of warrant liabilities (636,308) 0 (636,308) 0
Change in fair value of contingent consideration 537,784 3,189,048 74,351 937,522
Gain (loss) on investment in unconsolidated entities 64,797 5,604 52,291 (7,300)
Loss on write-off of uncollectible loans 0 0 (473,698) 0
Gain on deconsolidation of Shandong Media 141,814 0 141,814 0
Gain on disposal of AdNet 0 470,041 0 470,041
Other (1,473) (43,736) (60,035) (41,954)
(Loss) income before income taxes and noncontrolling interest (4,538,826) 51,099 (13,754,624) (8,599,684)
Income tax benefit 101,399 74,631 282,244 261,563
Net (loss) income (4,437,427) 125,730 (13,472,380) (8,338,121)
Plus: Net loss attributable to noncontrolling interests 389,274 418,060 1,482,536 1,071,000
Net (loss) income attributable to YOU On Demand shareholders $ (4,048,153) $ 543,790 $ (11,989,844) $ (7,267,121)
Net loss per share attributable to YOU On Demand shareholders        
Basic (in dollars per share) $ (0.36)    $ (1.11) $ (0.01)
Diluted (in dollars per share) $ (0.36)    $ (1.11) $ (0.01)
Weighted average shares outstanding        
Basic (in shares) 11,293,895 10,467,130 10,765,931 9,555,941
Diluted (in shares) 11,293,895 10,780,941 10,765,931 9,555,941