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SIGNIFICANT CUSTOMERS AND GEOGRAPHIC NET REVENUES
9 Months Ended
Sep. 30, 2017
Risks and Uncertainties [Abstract]  
SIGNIFICANT CUSTOMERS AND INTERNATIONAL SALES
SIGNIFICANT CUSTOMERS AND GEOGRAPHIC NET REVENUES:
Segment Reporting
The Company is organized and operates as one reportable segment, the design, development, manufacture and marketing of integrated circuits and related components for use primarily in the high-voltage power-conversion market. The Company’s chief operating decision maker, the Chief Executive Officer, reviews financial information presented on a consolidated basis for purposes of making operating decisions and assessing financial performance.
Customer Concentration
The Company's top ten customers accounted for approximately 56% and 55% of net revenues in the three and nine months ended September 30, 2017, respectively, and approximately 60% and 61% of net revenues, respectively, in the corresponding periods of 2016. A significant portion of these revenues are attributable to sales of the Company’s products to distributors of electronic components. These distributors sell the Company’s products to a broad, diverse range of end users, including original equipment manufacturers (OEMs) and merchant power supply manufacturers. Sales to distributors for the three and nine months ended September 30, 2017 were $83.2 million and $249.3 million, respectively, and $75.6 million and $215.9 million, respectively, for the corresponding periods of 2016. Direct sales to OEMs and power-supply manufacturers accounted for the remainder.
In each of the three and nine months ended September 30, 2017 and September 30, 2016, one customer, a distributor of the Company's products, accounted for more than 10% of the Company’s net revenues. A second customer, also a distributor, accounted for more than 10% of net revenues in the nine month period ended September 30, 2016. The following table discloses these customers’ percentage of revenues for the respective periods:
 
Three Months Ended
 
Nine Months Ended
 
September 30,
 
September 30,
Customer
2017
 
2016
 
2017
 
2016
Avnet
15
%
 
18
%
 
16
%
 
20
%
Powertech Distribution Ltd.
*

 
*

 
*

 
11
%

_______________                        
*
Total customer percentage of revenues was less than 10%.
No other customers accounted for 10% or more of the Company’s net revenues in the periods presented.
Concentration of Credit Risk
Financial instruments that potentially subject the Company to concentrations of credit risk consist principally of cash investments and trade receivables. The Company does not have any off-balance-sheet credit exposure related to its customers. As of September 30, 2017, and December 31, 2016, 66% and 70%, respectively, of accounts receivable were concentrated with the Company’s top 10 customers.
The following customers represented 10% or more of accounts receivable:
Customer
September 30,
2017
 
December 31,
2016
Avnet
17
%
 
25
%
ATM Electronic Corporation
*

 
13
%

_______________
*
Total customer percentage of accounts receivable was less than 10%.
Geographic Net Revenues
The Company markets its products globally through its sales personnel and a worldwide network of independent sales representatives and distributors. Geographic net revenues, based on “bill to” customer locations, for the three and nine months ended September 30, 2017, and September 30, 2016, were as follows:

Three Months  Ended

Nine Months Ended
 
September 30,

September 30,
(In thousands)
2017

2016

2017

2016
United States of America
$
4,775

 
$
4,153

 
$
13,078

 
$
11,372

Hong Kong/China
59,328


53,324


170,720

 
146,021

Taiwan
12,424


12,067


36,220

 
36,486

Korea
9,343


11,363


28,527

 
30,923

Western Europe (excluding Germany)
12,963


9,850


37,685

 
30,400

Japan
4,853


5,208


15,338

 
15,552

Germany
2,817


1,939


8,528

 
5,789

Other
4,752


3,721


13,410

 
10,689

Total net revenues
$
111,255


$
101,625


$
323,506

 
$
287,232