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GOODWILL AND INTANGIBLE ASSETS - Components of Intangible Assets (Details) - USD ($)
$ in Millions
12 Months Ended
Dec. 31, 2016
Dec. 31, 2015
Dec. 31, 2014
Finite and Indefinite-lived Intangible Assets      
Gross carrying amount of Intangible assets (excluding MSRs) $ 15,384 $ 14,107  
Accumulated amortization of Intangible assets (excluding MSRs) 10,270 10,386  
Net carrying amount of intangible assets (excluding MSRs) 5,114 3,721  
Gross carrying amount, Mortgage servicing rights (MSRs) 1,564 1,781  
Mortgage servicing rights (MSRs) 1,564 1,781  
Gross carrying amount of Intangible assets 16,948 15,888  
Accumulated amortization of intangible assets 10,270 10,386  
Net carrying amount of intangible assets, balance at end of period 6,678 5,502  
Intangible assets amortization expense 595 625 $ 756
Finite-Lived Intangible Assets, Net, Amortization Expense, Fiscal Year Maturity [Abstract]      
2017 579    
2018 514    
2019 478    
2020 317    
2021 321    
Indefinite-lived intangible assets      
Finite and Indefinite-lived Intangible Assets      
Gross carrying amount of Intangible assets (excluding MSRs) 210 284  
Accumulated amortization of Intangible assets (excluding MSRs) 0 0  
Net carrying amount of intangible assets (excluding MSRs) 210 284  
Purchased credit card relationships      
Finite and Indefinite-lived Intangible Assets      
Gross carrying amount of Intangible assets (excluding MSRs) 8,215 7,606  
Accumulated amortization of Intangible assets (excluding MSRs) 6,549 6,520  
Net carrying amount of intangible assets (excluding MSRs) 1,666 1,086  
Credit card contract related intangibles      
Finite and Indefinite-lived Intangible Assets      
Gross carrying amount of Intangible assets (excluding MSRs) 5,149 3,922  
Accumulated amortization of Intangible assets (excluding MSRs) 2,177 2,021  
Net carrying amount of intangible assets (excluding MSRs) 2,972 1,901  
Core deposit intangibles      
Finite and Indefinite-lived Intangible Assets      
Gross carrying amount of Intangible assets (excluding MSRs) 801 1,050  
Accumulated amortization of Intangible assets (excluding MSRs) 771 969  
Net carrying amount of intangible assets (excluding MSRs) 30 81  
Other customer relationships      
Finite and Indefinite-lived Intangible Assets      
Gross carrying amount of Intangible assets (excluding MSRs) 474 471  
Accumulated amortization of Intangible assets (excluding MSRs) 272 252  
Net carrying amount of intangible assets (excluding MSRs) 202 219  
Present value of future profits      
Finite and Indefinite-lived Intangible Assets      
Gross carrying amount of Intangible assets (excluding MSRs) 31 37  
Accumulated amortization of Intangible assets (excluding MSRs) 27 31  
Net carrying amount of intangible assets (excluding MSRs) 4 6  
Other      
Finite and Indefinite-lived Intangible Assets      
Gross carrying amount of Intangible assets (excluding MSRs) 504 737  
Accumulated amortization of Intangible assets (excluding MSRs) 474 593  
Net carrying amount of intangible assets (excluding MSRs) $ 30 $ 144