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Other Intangible Assets and Goodwill - Schedule of Goodwill and Intangible Assets (Details) - USD ($)
3 Months Ended 12 Months Ended
Mar. 31, 2023
Dec. 31, 2022
Schedule of Finite-Lived Intangible Assets and Goodwill [Line Items]    
Net Carrying Value $ 5,013,166  
Year-to-date Amortization 246,125 $ 1,071,294
Trade names, web properties 390,000 390,000
Intangible assets classified as long-term    
Carrying Value 17,565,000 17,565,000
Accumulated Amortization and Impairment (12,161,834) (11,915,709)
Net Carrying Value 5,403,166 5,649,291
Goodwill, Impaired, Accumulated Impairment Loss    
Carrying Value 9,853,342 9,853,342
Net Carrying Value $ 9,853,342 $ 9,853,342
Customer list, Google    
Schedule of Finite-Lived Intangible Assets and Goodwill [Line Items]    
Term 20 years 20 years
Carrying Value $ 8,820,000 $ 8,820,000
Accumulated Amortization and Impairment (4,887,750) (4,777,500)
Net Carrying Value 3,932,250 4,042,500
Year-to-date Amortization $ 110,250 $ 441,000
Technology    
Schedule of Finite-Lived Intangible Assets and Goodwill [Line Items]    
Term 5 years 5 years
Carrying Value $ 3,600,000 $ 3,600,000
Accumulated Amortization and Impairment (3,600,000) (3,600,000)
Net Carrying Value 0 0
Year-to-date Amortization $ 0 $ 60,000
Customer list, ReTargeter    
Schedule of Finite-Lived Intangible Assets and Goodwill [Line Items]    
Term 5 years 5 years
Carrying Value $ 1,931,250 $ 1,931,250
Accumulated Amortization and Impairment (1,416,250) (1,319,688)
Net Carrying Value 515,000 611,562
Year-to-date Amortization $ 96,562 $ 386,250
Customer list, all other    
Schedule of Finite-Lived Intangible Assets and Goodwill [Line Items]    
Term 10 years 10 years
Carrying Value $ 1,610,000 $ 1,610,000
Accumulated Amortization and Impairment (1,610,000) (1,610,000)
Net Carrying Value 0 0
Year-to-date Amortization $ 0 $ 26,794
Brand name, ReTargeter    
Schedule of Finite-Lived Intangible Assets and Goodwill [Line Items]    
Term 5 years 5 years
Carrying Value $ 643,750 $ 643,750
Accumulated Amortization and Impairment (472,084) (439,896)
Net Carrying Value 171,666 203,854
Year-to-date Amortization $ 32,188 $ 128,750
Customer relationships    
Schedule of Finite-Lived Intangible Assets and Goodwill [Line Items]    
Term 20 years 20 years
Carrying Value $ 570,000 $ 570,000
Accumulated Amortization and Impairment (175,750) (168,625)
Net Carrying Value 394,250 401,375
Year-to-date Amortization $ 7,125 $ 28,500