Summary of Significant Accounting Policies (Tables)

9 Months Ended

Sep. 30, 2019

Accounting Policies [Abstract]

Summary of Revenue from Products and Services

The below table is the proportion of revenue that is generated through advertisements on our partners sites and owned and operated ("O&O") sites:

	For the Three Months Ended September 30,								For the Nine Months Ended September 30,
	2019				2018				2019				2018
Partners	$	8,713,358	63.2	%	$	7,566,559	45.0	%	$	30,573,852	70.6	%	$	28,001,296	49.7	%
O&O	5,076,396		36.8	%	9,239,611		55.0	%	12,728,378		29.4	%	28,313,710		50.3	%
Total	$	13,789,754	100.0	%	$	16,806,170	100.0	%	$	43,302,230	100.0	%	$	56,315,006	100.0	%

The following table presents our revenue disaggregated by channel:

	For the Three Months Ended September 30,				For the Nine Months Ended September 30,
	2019		2018		2019		2018
Mobile	$	8,032,115	$	12,532,579	$	27,402,314	$	39,800,781
Desktop	5,532,455		4,014,356		15,062,731		15,671,684
Other	225,184		259,235		837,185		842,541
Total	$	13,789,754	$	16,806,170	$	43,302,230	$	56,315,006