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Intangible Assets and Goodwill - Schedule of Goodwill and Intangible Assets (Details)
1 Months Ended 12 Months Ended
May 08, 2015
USD ($)
website
May 31, 2015
USD ($)
website
Mar. 31, 2012
USD ($)
Dec. 31, 2016
USD ($)
Dec. 31, 2015
USD ($)
Schedule of Finite-Lived Intangible Assets and Goodwill [Line Items]          
Net Carrying Value       $ 7,953,876  
Intangible assets classified as current          
Carrying Value         $ 19,864,472
Accumulated Amortization         (19,864,472)
Net Carrying Value         0
Amortization         0
Intangible assets classified as long-term          
Carrying Value       12,569,507 12,615,874
Accumulated Amortization       (4,225,631) (3,294,923)
Net Carrying Value       8,343,876 9,320,951
Amortization       930,708 925,245
Goodwill, Impaired, Accumulated Impairment Loss [Abstract]          
Carrying Value       5,760,808 5,760,808
Accumulated Amortization       0 0
Net Carrying Value       5,760,808 5,760,808
Goodwill, Partner Network          
Goodwill, Impaired, Accumulated Impairment Loss [Abstract]          
Carrying Value       1,776,544 1,776,544
Accumulated Amortization       0 0
Net Carrying Value       1,776,544 1,776,544
Goodwill, Owned and Operated Network          
Goodwill, Impaired, Accumulated Impairment Loss [Abstract]          
Carrying Value       3,984,264 3,984,264
Accumulated Amortization       0 0
Net Carrying Value       3,984,264 3,984,264
Tradenames, web properties          
Schedule of Finite-Lived Intangible Assets and Goodwill [Line Items]          
Carrying Value [1]       390,000 390,000
Accumulated Amortization [1]       0 0
Net Carrying Value [1]       390,000 390,000
Amortization [1]       $ 0 $ 0
Names database          
Schedule of Finite-Lived Intangible Assets and Goodwill [Line Items]          
Term         9 months
Carrying Value         $ 17,417,397
Accumulated Amortization         (17,417,397)
Net Carrying Value         0
Amortization         $ 0
Bundled downloads          
Schedule of Finite-Lived Intangible Assets and Goodwill [Line Items]          
Term         4 months 15 days
Carrying Value         $ 2,447,075
Accumulated Amortization         (2,447,075)
Net Carrying Value         0
Amortization         $ 0
Customer list, Google          
Schedule of Finite-Lived Intangible Assets and Goodwill [Line Items]          
Term     20 years 20 years 20 years
Carrying Value     $ 8,820,000 $ 8,820,000 $ 8,820,000
Accumulated Amortization       (2,131,500) (1,690,500)
Net Carrying Value       6,688,500 7,129,500
Amortization       $ 441,000 $ 441,000
Customer list, all other          
Schedule of Finite-Lived Intangible Assets and Goodwill [Line Items]          
Term       10 years 10 years
Carrying Value       $ 1,610,000 $ 1,610,000
Accumulated Amortization       (778,186) (617,182)
Net Carrying Value       831,814 992,818
Amortization       $ 161,004 $ 161,004
Exclusivity agreement          
Schedule of Finite-Lived Intangible Assets and Goodwill [Line Items]          
Term       1 year 1 year
Carrying Value       $ 120,000 $ 120,000
Accumulated Amortization       (120,000) (120,000)
Net Carrying Value       0 0
Amortization       $ 0 $ 0
Trade names, ALOT          
Schedule of Finite-Lived Intangible Assets and Goodwill [Line Items]          
Term [1]       5 years 5 years
Carrying Value [1]       $ 960,000 $ 960,000
Accumulated Amortization [1]       (928,000) (736,000)
Net Carrying Value [1]       32,000 224,000
Amortization [1]       $ 192,000 $ 192,000
Internet Domain Names          
Schedule of Finite-Lived Intangible Assets and Goodwill [Line Items]          
Term 5 years     5 years [2] 5 years [2]
Carrying Value $ 715,874     $ 669,507 [2] $ 715,874 [2]
Accumulated Amortization [2]       (267,945) (131,241)
Net Carrying Value [2]       401,562 584,633
Amortization [2]       $ 136,704 $ 131,241
Goodwill, Impaired, Accumulated Impairment Loss [Abstract]          
Number of finite-lived intangible assets purchased | website 2 2      
Recorded purchase amount of finite-lived intangible assets $ 715,874 $ 715,874      
Carrying value adjustment $ 46,000        
[1] We have determined ALOT trade name should be amortized over five years and the trade names related to our web properties have an indefinite life and as such are not amortized.
[2] On May 8, 2015, we purchased two domain websites with a fair value of $715,874. We determined they should be amortized over 5 years (see Note 8). On May 8, 2016, the carrying value was adjusted by approximately $46,000 to reflect the lower price paid as compared to the contingent liability recorded as a result of the change in the price of Inuvo stock from the date of acquisition to the first contingent release of shares.