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Goodwill and Other Intangible Assets - Schedule of Goodwill and Intangible Assets (Details) (USD $)
9 Months Ended 9 Months Ended 3 Months Ended 9 Months Ended
Sep. 30, 2013
Dec. 31, 2012
Sep. 30, 2013
Trade names, web properties
Mar. 31, 2013
Names database
Sep. 30, 2013
Names database
Sep. 30, 2013
Bundled downloads
Sep. 30, 2013
Customer list, Google
Sep. 30, 2013
Customer list, all other
Sep. 30, 2013
Exclusivity agreement
Sep. 30, 2013
Trade names, ALOT
Schedule of Finite-Lived Intangible Assets and Goodwill [Line Items]                    
Term         9 months [1] 4 months 15 days [1] 20 years 10 years 1 year 5 years
Carrying Value     $ 390,000   $ 17,417,397 [1] $ 2,447,075 [1] $ 8,820,000 $ 1,610,000 $ 120,000 $ 960,000
Accumulated Amortization and Impairment     0   (17,417,397) [1] (2,447,075) [1] (698,250) (254,923) (120,000) (304,000)
Net Carrying Value 10,132,827   390,000   0 [1] 0 [1] 8,121,750 1,355,077 0 656,000
Amortization Expense     0 322,771 [1]   5,894 [1] 330,750 120,753 20,000 144,000
Intangible assets classified as current                    
Carrying Value 19,864,472                  
Accumulated Amortization and Impairment (19,864,472)                  
Net Carrying Value 0 328,665                
Amortization Expense 328,665                  
Intangible assets classified as long-term                    
Carrying Value 11,900,000                  
Accumulated Amortization and Impairment (1,377,173)                  
Net Carrying Value 10,522,827                  
Amortization Expense 615,503                  
Goodwill, Impaired, Accumulated Impairment Loss [Abstract]                    
Carrying Value 5,760,808                  
Accumulated Amortization and Impairment 0                  
Net Carrying Value $ 5,760,808 $ 5,760,808                
[1] The amortization of our names database and bundled downloads assets are included in cost of revenue. Effective during the first quarter of 2013, we determined our names database purchases no longer have a useful life. As a result, we recognized a charge of $322,771 in the first quarter of 2013 to expense the remaining balance.