Business and Summary of Significant Accounting Policies Advertising Costs (Details) (USD $) In Millions, unless otherwise specified	12 Months Ended
Dec. 29, 2012	Dec. 31, 2011	Jan. 01, 2011
Advertising Costs (Details) [Abstract]
Advertising Expense	$ 126.9	$ 91.6	$ 70.2
Prepaid Advertising	$ 0.3	$ 2.2

Carrying amount as of the balance sheet date of amounts paid in advance for advertising airtime or print media advertising space for which the advertising associated with the payment will air or appear in print within one year or the normal operating cycle, if longer. Also includes direct-response advertising reported as assets.

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+ Details