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Stockholders' Equity Common Stock (Narrative) (Details) (USD $)
12 Months Ended
Dec. 31, 2012
Dec. 31, 2011
Share-based Compensation $ 7,416,937 $ 2,413,992
September 6, 2012
   
Stock Issued During Period, Shares, Share-based Compensation, Net of Forfeitures 72,500  
Sale of Stock, price per share $ 0.98  
Employee Service Share-based Compensation, Nonvested Awards, Total Compensation Cost Not yet Recognized 24,967  
June 25, 2012
   
Stock Issued During Period, Shares, Share-based Compensation, Net of Forfeitures 35,000  
Sale of Stock, price per share $ 1.07  
July 2. 2012
   
Stock Issued During Period, Shares, Share-based Compensation, Net of Forfeitures 137,625  
Sale of Stock, price per share $ 1.03  
Share-based Compensation 141,754  
May 22, 2012A
   
Stock Issued During Period, Shares, Share-based Compensation, Net of Forfeitures 302,800  
Sale of Stock, price per share $ 1.12  
Options cancelled 1,339,000  
Employee Service Share-based Compensation, Nonvested Awards, Total Compensation Cost Not yet Recognized 308,553  
May 22, 2012B
   
Stock Issued During Period, Shares, Share-based Compensation, Net of Forfeitures 4,497,200  
Sale of Stock, price per share $ 1.12  
Employee Service Share-based Compensation, Nonvested Awards, Total Compensation Cost Not yet Recognized 4,407,256  
Feb 28, 2012
   
Stock Issued During Period, Shares, Share-based Compensation, Net of Forfeitures 170,000  
Sale of Stock, price per share $ 1.34  
Employee Service Share-based Compensation, Nonvested Awards, Total Compensation Cost Not yet Recognized 56,950  
Oct 4, 2011
   
Stock Issued During Period, Shares, Share-based Compensation, Net of Forfeitures 1,130,000  
Sale of Stock, price per share $ 1.19  
Employee Service Share-based Compensation, Nonvested Awards, Total Compensation Cost Not yet Recognized 960,500  
Nov 29, 2011
   
Stock Issued During Period, Shares, Share-based Compensation, Net of Forfeitures 200,000  
Sale of Stock, price per share $ 0.79  
Employee Service Share-based Compensation, Nonvested Awards, Total Compensation Cost Not yet Recognized $ 92,167