XML 60 R13.htm IDEA: XBRL DOCUMENT v3.25.2
SEGMENTS
6 Months Ended
Jun. 30, 2025
Segment Reporting [Abstract]  
SEGMENTS

NOTE 6 - SEGMENTS

 

The Company’s Chief Executive Officer serves as the Chief Operating Decision Maker (“CODM”) and evaluates the financial performance of the business and makes resource allocation decisions on a consolidated basis. As a result, the Company operates as a single reportable segment under ASC 280, Segment Reporting, defined by the CODM as Consumer Home Goods. The Company's operations include sales and marketing, product design and development, and research and development consulting, all of which are managed centrally. The CODM assesses financial performance based on consolidated revenue, operating profit, and key operating expenses as detailed below.

 

The following table presents significant segment expenses regularly provided to and reviewed by the CODM:

 

                         
   

 

Consumer Home Goods

 
                           
 

 

For the three months ended June 30, 2025

  For the three months ended June 30, 2024   For the six months ended June 30, 2025     For the six months ended June 30, 2024  
Revenue, net  $   $ 137,818   $     $ 143,268  
Less: Cost of goods sold       (38,109)           (38,019)  
Less:                          
Sales and marketing       7,812           17,403  
Product development       1,903     125       1,903  
Consultancy fees   42,488     77,452     120,922       194,435  
Other segment expenses   27,941     105,987     56,177       217,848  
Segment net loss   (70,429 )   (177,224)     (177,224 )     (326,340 )
                           
Reconciliation of loss:                          
Other income (expense)                 4  
Interest expense   (6,104)     (29,837)     (10,388 )     (59,100 )
Income (loss) before income taxes   (76,533)     (123,192)     (76,533 )     (385,436 )