Commitments And Contingencies (Licensing Agreements) (Narrative) (Details) - USD ($)

3 Months Ended

6 Months Ended

Jan. 09, 2017

Dec. 29, 2016

Feb. 04, 2015

Jun. 30, 2017

Jun. 30, 2016

Jun. 30, 2017

Jun. 30, 2016

Licensing Agreement With Floorcare Company

Agreement description

On December 29, 2016, the Company finalized the first amendment to the February 4th, 2015 Licensing Agreement with the floorcare company in which the initial term was extended through February 3, 2020 if the Company reaches $10,000,000 of net sales in the initial term. The agreement was further extended out to a second extended term until February 3, 2022 and further extended out to a third extended term if specified sales goals are achieved. The license was also expanded to add an additional product category.

On February 4, 2015, the Company finalized a Licensing Agreement with a globally recognized floorcare company that allows the Company to market home lighting products under the licensed brand, to discount retailers, warehouse clubs, home centers, on-line retailers and other retail distribution channels in the U.S., Canada and Mexico. The initial term of the agreement is for 3 years. The agreement does not have a guaranteed royalty stipulation.

Royalty expense

$ 206,141

$ 154,315

$ 379,105

$ 185,185

Licensing Agreement With Battery Company

Agreement description

This agreement will be effective until December 31, 2018. The agreement does not have a guaranteed royalty stipulation, but the Company must meet minimum net sales requirements of $5,000,000 for contract year 1 and $7,000,000 for contract year 2.

Royalty expense

$ 90,074

$ 0

$ 150,123

$ 0