Organization and Summary of Significant Accounting Policies Expenses (Details) - USD ($)	3 Months Ended
Mar. 31, 2017	Mar. 31, 2016
Organization and Summary of Significant Accounting Policies Expenses
Shipping and Handling Costs	$ 16,919	$ 26,255
Stock based compensation	20,475	14,250
Advertising and promotion expenses	20,663	3,053
Accrued promotional allowances	$ 47,741	$ 94,203

No definition available.

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- Definition

Amount charged to advertising expense for the period, which are expenses incurred with the objective of increasing revenue for a specified brand, product or product line.

+ References

Reference 1: http://www.xbrl.org/2003/role/presentationRef
-Publisher FASB
-Name Accounting Standards Codification
-Topic 720
-SubTopic 35
-Section 50
-Paragraph 1
-URI http://asc.fasb.org/extlink&oid=6420018&loc=d3e36677-107848

+ Details

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- Definition

This element represents the estimated retail value of accommodations, food and beverage, and other services furnished to guests without charge.

+ References

Reference 1: http://www.xbrl.org/2003/role/presentationRef
-Publisher FASB
-Name Accounting Standards Codification
-Topic 924
-SubTopic 605
-Section 45
-Paragraph 2
-URI http://asc.fasb.org/extlink&oid=68080496&loc=d3e51325-107943

+ Details

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- Definition

The aggregate amount of noncash, equity-based employee remuneration. This may include the value of stock or unit options, amortization of restricted stock or units, and adjustment for officers' compensation. As noncash, this element is an add back when calculating net cash generated by operating activities using the indirect method.

+ References

Reference 1: http://www.xbrl.org/2003/role/presentationRef
-Publisher FASB
-Name Accounting Standards Codification
-Topic 230
-SubTopic 10
-Section 45
-Paragraph 28
-Subparagraph (a)
-URI http://asc.fasb.org/extlink&oid=66902209&loc=d3e3602-108585

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- Definition

Cost incurred during the reporting period in transporting goods and services to customers. Includes freight-out costs.

+ References

Reference 1: http://www.xbrl.org/2003/role/presentationRef
-Publisher FASB
-Name Accounting Standards Codification
-Topic 235
-SubTopic 10
-Section 50
-Paragraph 3
-URI http://asc.fasb.org/extlink&oid=68058157&loc=d3e18780-107790

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-Publisher FASB
-Name Accounting Standards Codification
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Reference 3: http://www.xbrl.org/2003/role/presentationRef
-Publisher FASB
-Name Accounting Standards Codification
-Glossary Handling Costs
-URI http://asc.fasb.org/extlink&oid=51575068

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-Name Accounting Standards Codification
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Reference 7: http://www.xbrl.org/2003/role/presentationRef
-Publisher FASB
-Name Accounting Standards Codification
-Glossary Shipping Costs
-URI http://asc.fasb.org/extlink&oid=51575562

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