0000899243-16-027765.txt : 20160819 0000899243-16-027765.hdr.sgml : 20160819 20160819171107 ACCESSION NUMBER: 0000899243-16-027765 CONFORMED SUBMISSION TYPE: 4 PUBLIC DOCUMENT COUNT: 1 CONFORMED PERIOD OF REPORT: 20160817 FILED AS OF DATE: 20160819 DATE AS OF CHANGE: 20160819 ISSUER: COMPANY DATA: COMPANY CONFORMED NAME: COMSCORE, INC. CENTRAL INDEX KEY: 0001158172 STANDARD INDUSTRIAL CLASSIFICATION: SERVICES-BUSINESS SERVICES, NEC [7389] IRS NUMBER: 541955550 STATE OF INCORPORATION: DE BUSINESS ADDRESS: STREET 1: 11950 DEMOCRACY DRIVE STREET 2: SUITE 600 CITY: RESTON STATE: VA ZIP: 20190 BUSINESS PHONE: 703-438-2000 MAIL ADDRESS: STREET 1: 11950 DEMOCRACY DRIVE STREET 2: SUITE 600 CITY: RESTON STATE: VA ZIP: 20190 FORMER COMPANY: FORMER CONFORMED NAME: COMSCORE NETWORKS INC DATE OF NAME CHANGE: 20010827 REPORTING-OWNER: OWNER DATA: COMPANY CONFORMED NAME: WPP plc CENTRAL INDEX KEY: 0000806968 STANDARD INDUSTRIAL CLASSIFICATION: SERVICES-ADVERTISING AGENCIES [7311] FISCAL YEAR END: 1231 FILING VALUES: FORM TYPE: 4 SEC ACT: 1934 Act SEC FILE NUMBER: 001-33520 FILM NUMBER: 161843751 BUSINESS ADDRESS: STREET 1: 27 FARM STREET CITY: LONDON STATE: X0 ZIP: W1J5RJ BUSINESS PHONE: 011442074082204 MAIL ADDRESS: STREET 1: 27 FARM STREET CITY: LONDON STATE: X0 ZIP: W1J5RJ FORMER NAME: FORMER CONFORMED NAME: WPP GROUP PLC DATE OF NAME CHANGE: 19960514 REPORTING-OWNER: OWNER DATA: COMPANY CONFORMED NAME: Cavendish Square Holding B.V. CENTRAL INDEX KEY: 0001636586 FILING VALUES: FORM TYPE: 4 SEC ACT: 1934 Act SEC FILE NUMBER: 001-33520 FILM NUMBER: 161843752 BUSINESS ADDRESS: STREET 1: LAAN OP ZUID 167 CITY: ROTTERDAM STATE: P7 ZIP: 3072 DB BUSINESS PHONE: 31104841600 MAIL ADDRESS: STREET 1: LAAN OP ZUID 167 CITY: ROTTERDAM STATE: P7 ZIP: 3072 DB 4 1 doc4.xml FORM 4 SUBMISSION X0306 4 2016-08-17 0 0001158172 COMSCORE, INC. SCOR 0000806968 WPP plc 27 FARM STREET LONDON X0 W1J 5RJ UNITED KINGDOM 0 0 1 0 0001636586 Cavendish Square Holding B.V. LAAN OP ZUID 167 3072 DB ROTTERDAM P7 NETHERLANDS 0 0 1 0 Common Stock 2016-08-17 4 P 0 60000 27.1463 A 10814696 I See Footnote Common Stock 2016-08-18 4 P 0 60000 27.3242 A 10874696 I See Footnote The price reported in column 4 is a weighted average price. These shares were purchased in multiple transactions at prices ranging from $26.96 to $27.68, inclusive. The reporting persons undertake to provide to the SEC, comScore, Inc., or any securityholder of comScore, Inc., upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in footnotes (1) and (4) to this Form 4. These shares include a total of 3,493,571 shares of Common Stock of the Issuer that were transferred in February and March 2016 to Cavendish Square Holding B.V. (see Footnote 3 below) ("Cavendish") by WPP Luxembourg Gamma Three S.a r.l., a wholly-owned subsidiary of WPP plc that WPP plc owns indirectly through a series of intervening holding companies, in order to consolidate WPP plc's indirect holdings of Issuer shares (the "Consolidation"). The Consolidation effected only a change in the form of ownership for WPP plc and was exempt from reporting pursuant to Rule 16a-13. These shares are owned directly by Cavendish, which is a wholly-owned subsidiary of WPP plc that WPP plc owns indirectly through a series of intervening holding companies. WPP plc is an indirect beneficial owner of the reported securities. The price reported in column 4 is a weighted average price. These shares were purchased in multiple transactions at prices ranging from $27.00 to $27.51, inclusive. WPP plc, By: /s/ Paul Richardson, Global Finance Director 2016-08-19 Cavendish Square Holding B.V., By: /s/ A. van Heulen-Mulder, Managing Director 2016-08-19