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Goodwill and Other Intangible Assets - Identifiable Intangible Assets (Details) (USD $)
In Millions, unless otherwise specified
Sep. 30, 2013
Schedule of Finite and Indefinite Lived Intangible Assets [Line Items]  
Gross Carrying Amount $ 36,811
Finite-Lived Intangible Assets, Accumulated Amortization 5,096
INTANGIBLE ASSETS WITH DETERMINABLE LIVES
 
Schedule of Finite and Indefinite Lived Intangible Assets [Line Items]  
Gross Carrying Amount 9,819
Finite-Lived Intangible Assets, Accumulated Amortization 5,096
INTANGIBLE ASSETS WITH INDEFINITE LIVES
 
Schedule of Finite and Indefinite Lived Intangible Assets [Line Items]  
Gross Carrying Amount $ 26,992