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Condensed Consolidated Statements of Cash Flows (USD $)
6 Months Ended
Jun. 30, 2014
Jun. 30, 2013
Cash Flows from Operating Activities:    
Net Loss $ (2,007,099) $ (1,609,550)
Adjustments to reconcile net loss to net cash used in operating activities:    
Depreciation and amortization 286,549 253,053
Stock compensation expense 258,894 193,330
Accretion for debt discounts and issuance costs 131,796 137,499
Shares issued as a conversion of payables    57,500
Warrants issued in exchange for services 20,752 31,144
Changes in operating assets and liabilities:    
Accounts receivable 1,089 (25,087)
Prepaid expenses and other assets 7,436   
Accounts payable 243,382 (259,576)
Accrued interest and other liabilities (2,479) 4,202
Deferred revenue (34,000) 358,517
Deferred rent 3,773 (5,071)
Net Cash Used in Operating Activities (1,089,907) (864,039)
Cash Flows From Investing Activities:    
Purchase of fixed assets    (20,607)
Payment of platform development costs (328,719) (263,798)
Net Cash Used in Investing Activities (328,719) (284,405)
Cash Flows from Financing Activities:    
Proceeds from notes payable related parties    96,416
Repayments on notes payable related parties (252) (158,303)
Proceeds from issuance of convertible note payable 100,000   
Conversion of convertible note to equity    (53,061)
Proceeds from exercise of common stock options      
Sale of common stock, net of issuance costs 556,200 3,605,106
Net Cash Provided by Financing Activities 655,948 3,490,158
Net (decrease) increase in cash and cash equivalents (762,678) 2,341,714
Cash and cash equivalents, beginning of period 812,064 13,724
Cash and cash equivalents, end of period 49,386 2,355,438
Supplemental Disclosure of Cash Flow Information:    
Cash paid during the period for interest $ 9,603 $ 40,002