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Segment Reporting
3 Months Ended
May 01, 2015
Segment Reporting [Abstract]  
Segment Reporting
SEGMENT REPORTING
The Company is a leading multi-channel retailer of casual clothing, accessories and footwear, as well as home products, and has two reportable segments: Direct and Retail. Both segments sell similar products and provide services. Product sales are divided by product categories: Apparel and Non-apparel. The Non-apparel sales include accessories, footwear, and home goods. Services and other revenue includes embroidery, monogramming, gift wrapping, shipping and other services. Merchandise sales and services, net are aggregated by product category in the following table:
 
 
13 Weeks Ended
(in thousands)
 
May 1, 2015
 
May 2, 2014
Merchandise sales and services, net:
 
 
 
 
Apparel
 
$
253,445

 
$
275,857

Non-apparel
 
31,325

 
37,617

Services and other
 
14,617

 
17,009

Total merchandise sales and services, net
 
$
299,387

 
$
330,483

The Company identifies reportable segments according to how business activities are managed and evaluated. Each of the Company’s operating segments are reportable segments and are strategic business units that offer similar products and services but are sold either directly from its warehouses (Direct) or through its retail stores (Retail). Adjusted EBITDA is the primary measure used to make decisions on allocating resources and assessing performance of each operating segment. Adjusted EBITDA is computed as Income before taxes appearing on the Condensed Consolidated and Combined Statements of Operations net of interest expense, depreciation and amortization and other significant items that while periodically affecting the Company's results, may vary significantly from period to period and may have a disproportionate effect in a given period, which may affect comparability of results. Reportable segment assets are those directly used in or clearly allocable to an operating segment’s operations. Depreciation, amortization, and property and equipment expenditures are recognized in each respective segment. There were no material transactions between reporting segments for the First Quarter 2015 and First Quarter 2014.
The Direct segment sells products through the Company’s e-commerce websites and direct mail catalogs. Operating costs consist primarily of direct marketing costs (catalog and e-commerce marketing costs); order processing and shipping costs; direct labor and benefits costs and facility costs. Assets primarily include goodwill and trade name intangible assets, inventory, accounts receivable, prepaid expenses (deferred catalog costs), technology infrastructure, and property and equipment.
The Retail segment sells products and services through dedicated Lands’ End Shops at Sears across the United States, the Company’s stand-alone Lands’ End Inlet stores and international shop-in-shops. Operating costs consist primarily of labor and benefits costs; rent, CAM and occupancy costs; distribution costs; and in-store marketing costs. Assets primarily include inventory in the retail stores, fixtures and leasehold improvements.
The Corporate segment records revenues related to a licensing agreement with Sears Holdings Management Corporation, a subsidiary of Sears Holdings Corporation, whereby royalties are paid in consideration for sharing or use of intellectual property.
Corporate overhead and other expenses include unallocated shared-service costs, which primarily consist of employee services and financial services, legal and corporate expenses. These expenses include labor and benefits costs, corporate headquarters occupancy costs and other administrative expenses. Assets include corporate headquarters and facilities, corporate cash and cash equivalents and deferred income taxes.
Financial information by segment is presented in the following tables for the First Quarter 2015 and the First Quarter 2014.
SUMMARY OF SEGMENT DATA

 
13 Weeks Ended
(in thousands)
 
May 1, 2015
 
May 2, 2014
Merchandise sales and services, net:
 



Direct
 
$
253,373


$
276,041

Retail
 
45,992


54,430

Corporate/ other
 
22


12

Total merchandise sales and services, net
 
$
299,387

 
$
330,483


 
 
13 Weeks Ended
(in thousands)
 
May 1, 2015
 
May 2, 2014
Adjusted EBITDA:
 
 
 
 
Direct
 
$
21,678

 
$
29,263

Retail
 
144

 
2,326

Corporate/ other
 
(8,772
)
 
(7,773
)
Total adjusted EBITDA
 
$
13,050

 
$
23,816

 
 
13 Weeks Ended
(in thousands)
 
May 1, 2015
 
May 2, 2014
Depreciation and amortization:
 
 
 
 
Direct
 
$
3,695

 
$
4,015

Retail
 
497

 
644

Corporate/ other
 
361

 
343

Total depreciation and amortization
 
$
4,553

 
$
5,002

(in thousands)
 
May 1, 2015
 
May 2, 2014
 
January 30, 2015
Total assets:
 
 
 
 
 
 
Direct
 
$
1,032,589

 
$
1,077,769

 
$
1,023,364

Retail
 
57,549

 
66,808

 
67,765

Corporate/ other
 
218,028

 
83,177

 
262,308

Total assets
 
$
1,308,166

 
$
1,227,754

 
$
1,353,437

 
 
Fiscal Quarter Ended
(in thousands)
 
May 1, 2015
 
May 2, 2014
Capital expenditures:
 
 
 
 
Direct
 
$
10,883

 
$
1,467

Retail
 

 

Corporate/ other
 
91

 
81

Total capital expenditures
 
$
10,974

 
$
1,548