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Goodwill and Other Identifiable Intangible Assets (Tables)
 9 Months Ended
Sep. 30, 2014
Goodwill and Intangible Assets Disclosure [Abstract]  
Carrying Amount of Goodwill Attributable to Each Reportable Segment
The change in the carrying amount of goodwill attributable to each reportable segment for the nine months ended September 30, 2014 was as follows:
 
Performance
Coatings
 
Industrial
Coatings
 
Glass
 
Total
($ in millions)
 
Balance, December 31, 2013
$
2,381

 
$
575

 
$
52

 
$
3,008

Acquisitions
76

 
—

 
—

 
76

Divestitures
—

 
(47
)
 
—

 
(47
)
Currency
(110
)
 
(26
)
 
(3
)
 
(139
)
Balance, September 30, 2014
$
2,347

 
$
502

 
$
49

 
$
2,898
Identifiable Intangible Assets with Finite Lives
The Company’s identifiable intangible assets with finite lives are being amortized over their estimated useful lives and are detailed below:
 
September 30, 2014
 
December 31, 2013
 
Gross
Carrying
Amount
 
Accumulated
Amortization
 
Net
 
Gross
Carrying
Amount
 
Accumulated
Amortization
 
Net
($ in millions)
 
Acquired technology
$
532

 
$
(389
)
 
$
143

 
$
522

 
$
(372
)
 
$
150

Customer-related intangibles
1,139

 
(572
)
 
567

 
1,177

 
(557
)
 
620

Trade names
120

 
(61
)
 
59

 
127

 
(61
)
 
66

Other
34

 
(23
)
 
11

 
30

 
(26
)
 
4

Balance
$
1,825

 
$
(1,045
)
 
$
780

 
$
1,856

 
$
(1,016
)
 
$
840