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Shareholder's Equity (Schedule Of Share-Based Compensation Expense Categories) (Details) (USD $)
In Thousands, unless otherwise specified
3 Months Ended 6 Months Ended
Mar. 31, 2013
Mar. 31, 2012
Mar. 31, 2013
Mar. 31, 2012
Employee Service Share-based Compensation, Allocation of Recognized Period Costs [Line Items]        
Share-based compensation expense $ 585 $ 185 $ 1,162 $ 333
Sales and marketing
       
Employee Service Share-based Compensation, Allocation of Recognized Period Costs [Line Items]        
Share-based compensation expense 469 109 928 200
Engineering and product development
       
Employee Service Share-based Compensation, Allocation of Recognized Period Costs [Line Items]        
Share-based compensation expense 21 6 43 8
General and administrative
       
Employee Service Share-based Compensation, Allocation of Recognized Period Costs [Line Items]        
Share-based compensation expense $ 95 $ 70 $ 191 $ 125