QUARTERLY FINANCIAL DATA (UNAUDITED): (Details) (USD $)	3 Months Ended								12 Months Ended
	Sep. 30, 2012	Jun. 30, 2012	Mar. 31, 2012	Dec. 31, 2011	Sep. 30, 2011	Jun. 30, 2011	Mar. 31, 2011	Dec. 31, 2010	Sep. 30, 2012	Sep. 30, 2011
QUARTERLY FINANCIAL DATA (UNAUDITED):
Net revenues	$ 12,461,000	$ 12,618,000	$ 12,619,000	$ 11,495,000	$ 10,325,000	$ 10,579,000	$ 10,444,000	$ 10,575,000	$ 49,193,000	$ 41,923,000
Gross profit	1,142,000	1,590,000	1,298,000	1,567,000	1,559,000	1,513,000	1,508,000	1,318,000	5,597,000	5,898,000
Loss from operations	(752,000)	(625,000)	(564,000)	(210,000)	(3,592,000)	(275,000)	(81,000)	(275,000)	(2,151,000)	(4,223,000)
Loss from continuing operations	(354,000)	(568,000)	(715,000)	(389,000)	(3,660,000)	(410,000)	(183,000)	(337,000)	(2,026,000)	(4,590,000)
Income (loss) from discontinued operations						270,000				270,000
Net loss	(354,000)	(568,000)	(715,000)	(389,000)	(3,660,000)	(140,000)	(183,000)	(337,000)	(2,026,000)	(4,320,000)
Basic and diluted loss per share from continuing operations (in dollars per share)	$ (0.04)	$ (0.09)	$ (0.12)	$ (0.06)	$ (0.62)	$ (0.07)	$ (0.04)	$ (0.07)	$ (0.29)	$ (0.84)
Net loss per share-Basic and diluted (in dollars per share)	$ (0.04)	$ (0.09)	$ (0.12)	$ (0.06)	$ (0.62)	$ (0.02)	$ (0.04)	$ (0.07)	$ (0.29)	$ (0.79)
Gain on settlement of notes payable	500,000								486,000
Impairment charges on tradename intangible assets					2,600,000					2,583,000
Strategic legal fees					600,000
Non cash stock option expense					$ 300,000				$ 179,000	$ 398,000