X0306 4 2018-01-02 0000007789 ASSOCIATED BANC-CORP ASB 0001233165 JEFFE ROBERT A C/O ASSOCIATED BANC-CORP 433 MAIN STREET GREEN BAY WI 54301 1 Phantom Stock Unit 0 2018-01-02 4 I 0 5014.991 25.40 D Common Stock $0.01 Par Value 5014.991 17136.688 D Each share of phantom stock entitled the reporting person to receive, the cash value of one share of ASB common stock. Prior to payment, the reporting person had the right to transfer the value of his phantom stock account into an alternative investment account. Phantom stock units remained in the Director's Deferred Compensation Plan until January 2, 2018 on which date such account balance was distributed pursuant to the Insider's distribution election(s) on file. /s/ Tracy A. Devine, attorney-in-fact for Robert A. Jeffe 2018-01-04