Exhibit 99.7

NEWS RELEASE

For more information:

	Investors:	Joseph B. Selner, Chief Financial Officer 920-491-7120
	Media:	Janet L. Ford, SVP Public Relations Director 414-278-1890

Associated Banc-Corp Declares Quarterly Cash Dividend

GREEN BAY, Wis. — April 28, 2010 — The Board of Directors of Associated Banc-Corp (NASDAQ: ASBC) today declared a regular quarterly cash dividend of one cent ($0.01) per share, payable on May 17, 2010, to shareholders of record on May 7, 2010.

Associated Banc-Corp, headquartered in Green Bay, Wis., is a diversified bank holding company with total assets of $23 billion. Associated has 290 banking offices serving approximately160 communities in Wisconsin, Illinois, and Minnesota. The company offers a full range of traditional banking services and a variety of other financial products and services. More information about Associated Banc-Corp is available at www.associatedbank.com.

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