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Goodwill and Other Intangible Assets (Summary of Goodwill and Intangible Assets) (Details) - USD ($)
$ in Millions
12 Months Ended
Dec. 31, 2018
Dec. 31, 2017
Dec. 31, 2016
Goodwill [Line Items]      
Goodwill, fair value $ 379.9 $ 25.9  
Goodwill 379.9 25.9 $ 25.9
Other intangible assets, accumulated amortization 53.6 34.8  
Other intangible assets, net 155.4    
Other intangible assets, gross (including goodwill) 591.1 96.9  
Goodwill and other intangible assets 537.5 62.1  
Goodwill, foreign currency translation gain   0.0  
NSM Holding Co LLC      
Goodwill [Line Items]      
Goodwill, fair value 354.3 0.0  
Goodwill 354.3 0.0  
Other intangible assets, fair value 140.2 0.0  
Other intangible assets, accumulated amortization 8.3 0.0  
Other intangible assets, net 131.9 0.0  
MediaAlpha      
Goodwill [Line Items]      
Goodwill, fair value 18.3 18.3  
Goodwill 18.3 18.3  
Other intangible assets, fair value 69.9 69.9  
Other intangible assets, accumulated amortization 44.8 34.5  
Other intangible assets, net 25.1 35.4  
Buzzmove      
Goodwill [Line Items]      
Goodwill, fair value 7.3 7.6  
Goodwill 7.3 7.6  
Other intangible assets, fair value 1.1 1.1  
Other intangible assets, accumulated amortization 0.5 0.3  
Other intangible assets, net $ 0.6 0.8  
Customer Relationships | NSM Holding Co LLC      
Goodwill [Line Items]      
Acquired other intangible assets, weighted average useful life 9 years    
Other intangible assets, fair value $ 85.3 0.0  
Other intangible assets, accumulated amortization 6.0 0.0  
Other intangible assets, net $ 79.3 0.0  
Customer Relationships | MediaAlpha      
Goodwill [Line Items]      
Acquired other intangible assets, weighted average useful life 9 years    
Other intangible assets, fair value $ 26.8 26.8  
Other intangible assets, accumulated amortization 4.9 2.4  
Other intangible assets, net $ 21.9 24.4  
Trade Names | NSM Holding Co LLC      
Goodwill [Line Items]      
Acquired other intangible assets, weighted average useful life 20 years    
Other intangible assets, fair value $ 51.2 0.0  
Other intangible assets, accumulated amortization 1.8 0.0  
Other intangible assets, net $ 49.4 0.0  
Information Technology | NSM Holding Co LLC      
Goodwill [Line Items]      
Acquired other intangible assets, weighted average useful life 5 years    
Other intangible assets, fair value $ 3.7 0.0  
Other intangible assets, accumulated amortization 0.5 0.0  
Other intangible assets, net $ 3.2 0.0  
Information Technology | MediaAlpha      
Goodwill [Line Items]      
Acquired other intangible assets, weighted average useful life 5 years    
Other intangible assets, fair value $ 33.3 33.3  
Other intangible assets, accumulated amortization 30.9 24.3  
Other intangible assets, net $ 2.4 9.0  
Information Technology | Buzzmove      
Goodwill [Line Items]      
Acquired other intangible assets, weighted average useful life 5 years    
Other intangible assets, fair value $ 0.5 0.5  
Other intangible assets, accumulated amortization 0.3 0.2  
Other intangible assets, net $ 0.2 0.3  
Other | MediaAlpha      
Goodwill [Line Items]      
Acquired other intangible assets, weighted average useful life 3 years    
Other intangible assets, fair value $ 9.8 9.8  
Other intangible assets, accumulated amortization 9.0 7.8  
Other intangible assets, net 0.8 2.0  
Other Intangible Assets      
Goodwill [Line Items]      
Other intangible assets, fair value 211.2 71.0  
Other intangible assets, accumulated amortization 53.6 34.8  
Other intangible assets, net 157.6 36.2  
Other Intangible Assets | NSM Holding Co LLC      
Goodwill [Line Items]      
Goodwill, foreign currency translation gain $ (0.7)    
Trademarks | Buzzmove      
Goodwill [Line Items]      
Acquired other intangible assets, weighted average useful life 7 years    
Other intangible assets, fair value $ 0.6 0.6  
Other intangible assets, accumulated amortization 0.2 0.1  
Other intangible assets, net 0.4 0.5  
Non-controlling interests      
Goodwill [Line Items]      
Goodwill and other intangible assets (40.6) (21.1)  
Parent      
Goodwill [Line Items]      
Goodwill and other intangible assets 496.9 41.0  
Goodwill      
Goodwill [Line Items]      
Goodwill 379.9 $ 25.9  
Goodwill, foreign currency translation gain (2.5)    
Goodwill | NSM Holding Co LLC      
Goodwill [Line Items]      
Goodwill, foreign currency translation gain (2.2)    
Goodwill | Buzzmove      
Goodwill [Line Items]      
Goodwill, foreign currency translation gain $ (0.3)