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Goodwill and Other Intangible Assets (Tables)
12 Months Ended
Dec. 31, 2018
Goodwill and Intangible Assets Disclosure [Abstract]  
Schedule of Intangible Assets and Goodwill
The following table presents the economic lives, acquisition date values, accumulated amortization and net carrying values for other intangible assets and goodwill, by company:
$ in Millions
 
Weighted Average Economic
 Life
(in Years)
 
December 31, 2018
 
December 31, 2017
 
Acquisition Date Fair Value
 
Accumulated Amortization
 
Net Carrying Value
 
Acquisition Date Fair Value
 
Accumulated Amortization
 
Net Carrying Value
Goodwill:
 
 
 
 
 
 
 
 
 
 
 
 
 
 
NSM (1)(2)
 
N/A
 
$
354.3

 
$

 
$
354.3

 
$

 
$

 
$

MediaAlpha
 
N/A
 
18.3

 

 
18.3

 
18.3

 

 
18.3

Buzz (3)
 
N/A
 
7.3

 

 
7.3

 
7.6

 

 
7.6

Total goodwill
 
 
 
379.9

 

 
379.9

 
25.9

 

 
25.9

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Other intangible assets:
 
 
 
 
 
 
 
 
 
 
 
 
 
 
NSM (1)
 
 
 
 
 
 
 
 
 
 
 
 
 
 
   Customer relationships
 
9
 
85.3

 
6.0

 
79.3

 

 

 

   Trade names
 
20
 
51.2

 
1.8

 
49.4

 

 

 

   Information technology
 
5
 
3.7

 
.5

 
3.2

 

 

 

      Subtotal
 
 
 
140.2

 
8.3

 
131.9

 

 

 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
MediaAlpha
 
 
 
 
 
 
 
 
 
 
 
 
 
 
   Customer relationships
 
9
 
26.8

 
4.9

 
21.9

 
26.8

 
2.4

 
24.4

   Information technology
 
5
 
33.3

 
30.9

 
2.4

 
33.3

 
24.3

 
9.0

Other
 
3
 
9.8

 
9.0

 
.8

 
9.8

 
7.8

 
2.0

      Subtotal
 
 
 
69.9

 
44.8

 
25.1

 
69.9

 
34.5

 
35.4

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Buzz
 
 
 
 
 
 
 
 
 
 
 
 
 
 
   Trademark
 
7
 
.6

 
.2

 
.4

 
.6

 
.1

 
.5

   Information technology
 
5
 
.5

 
.3

 
.2

 
.5

 
.2

 
.3

       Subtotal
 
 
 
1.1

 
.5

 
.6

 
1.1

 
.3

 
.8

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Total other intangible assets
 
211.2

 
53.6

 
157.6

 
71.0

 
34.8

 
36.2

Total goodwill and other
   intangible assets 
 
$
591.1

 
$
53.6

 
$
537.5

 
$
96.9

 
$
34.8

 
$
62.1

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Goodwill and other intangible assets
attributed to non-controlling interests
 
 
 
 
 
(40.6
)
 
 
 
 
 
(21.1
)
Goodwill and other intangible assets
included in White Mountains’s common
shareholders’ equity
 
 
 
 
 
$
496.9

 
 
 
 
 
$
41.0


(1) Includes the effect of foreign currency translation from the date of acquisition of $(2.2) for goodwill and $(0.7) for other intangible assets.
(2) The relative fair values of goodwill and other intangible assets recognized in connection with the acquisition of KBK had not yet been determined at December 31, 2018. See Note 2 — “Significant Transactions”.
(3) Includes the effect of foreign currency translation from the date of acquisition of $(0.3) for goodwill.

Schedule of Goodwill and Intangible Assets Rollforward
The following table presents the change in goodwill and other intangible assets:
 
 
December 31,
 
 
2018
 
2017
Millions
 
Goodwill
 
Other Intangible Assets
 
Goodwill
 
Other Intangible Assets
Beginning balance
 
$
25.9

 
$
36.2

 
$
25.9

 
$
19.3

Acquisitions of businesses (1)
 
356.5

 
140.9

 

 

Acquisitions of asset groups (2)
 

 

 

 
27.6

Foreign currency translation
 
(2.5
)
 
(.7
)
 

 

Acquisitions of other intangible assets
 

 

 

 

Amortization
 

 
(18.8
)
 

 
(10.7
)
Ending balance
 
$
379.9

 
$
157.6

 
$
25.9

 
$
36.2


(1) During 2018, amounts include acquisitions related to NSM, Fresh Insurance and KBK. See Note 2 — “Significant Transactions”.
(2) During 2017, amounts include certain assets associated with the Health, Life and Medicare insurance business of Healthplans.com for an aggregate purchase price of $28.0. See Note 2 — “Significant Transactions”.
Schedule of Finite-Lived Intangible Assets, Future Amortization Expense
White Mountains expects to recognize amortization expense in each of the next five years as the following table presents:
Millions
 
Amortization Expense
2019
 
$
18.1

2020
 
16.0

2021
 
16.0

2022
 
15.8

2023 and years after
 
89.5

Total
 
$
155.4