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Debt (Details) - USD ($)
$ in Millions
3 Months Ended
Mar. 31, 2018
Mar. 31, 2017
Dec. 31, 2017
Oct. 05, 2017
May 12, 2017
Aug. 14, 2013
Debt Instrument            
Total debt $ 21.5   $ 23.8      
Repayments of debt 2.3 $ 1.2        
WTM Bank Facility            
Debt Instrument            
Total commitment under revolving credit facility           $ 425.0
White Mountains | WTM Bank Facility            
Debt Instrument            
Total debt 0.0   0.0      
Unamortized issuance cost 0.0   0.0      
MediaAlpha            
Debt Instrument            
Total debt 21.5   23.8      
MediaAlpha | MediaAlpha Bank Facility            
Debt Instrument            
Debt Instrument, Face Amount 21.6   23.9      
Unamortized issuance cost $ (0.1)   $ (0.1)      
Debt instrument, interest rate, effective percentage 6.20%   5.60%      
Total commitment under revolving credit facility       $ 28.4 $ 20.0  
Long-term line of credit $ 21.5   $ 23.8      
Repayment of lines of credit $ 1.0          
Term Loan | MediaAlpha Bank Facility            
Debt Instrument            
Basis points 1.50%          
Term Loan | MediaAlpha | MediaAlpha Bank Facility            
Debt Instrument            
Total commitment under revolving credit facility $ 18.4          
Long-term line of credit 16.6          
Repayments of debt 1.3          
Revolving Credit Facility | MediaAlpha | MediaAlpha Bank Facility            
Debt Instrument            
Total commitment under revolving credit facility 10.0          
Long-term line of credit $ 5.0          
Line of Credit | MediaAlpha Bank Facility            
Debt Instrument            
Basis points 0.25%