Consolidated Statements of Income (USD $)	3 Months Ended		9 Months Ended
	Sep. 30, 2011	Sep. 30, 2010	Sep. 30, 2011	Sep. 30, 2010
Product sales	$ 15,382,332	$ 16,612,215	$ 50,693,657	$ 53,559,074
Handling & freight income	1,927,261	2,060,849	6,300,712	6,661,873
Net sales	17,309,593	18,673,064	56,994,369	60,220,947
Costs and expenses:
Cost of products sold	3,601,116	3,820,490	11,636,647	12,093,367
Distributor royalties and commissions	6,450,155	7,011,217	21,317,105	22,560,625
Selling, general and administrative	7,089,832	7,402,210	22,766,198	23,486,389
Total costs and expenses	17,141,103	18,233,917	55,719,950	58,140,381
Income from operations	168,490	439,147	1,274,419	2,080,566
Other income (expense):
Interest income	7,045	12,961	32,846	35,334
Interest expense	(32,925)	(52,885)	(105,349)	(159,336)
Other income (expense)	(452)	437	13,883	21,592
Income before income taxes	142,158	399,660	1,215,799	1,978,156
Provision for income taxes	93,000	228,000	488,000	854,000
Net income	$ 49,158	$ 171,660	$ 727,799	$ 1,124,156
Earnings per common share - Basic (in dollars per share)	$ 0	$ 0.01	$ 0.06	$ 0.09
Weighted average shares (in shares)	12,416,000	12,380,000	12,436,000	12,380,000
Earnings per common share - Diluted (in dollars per share)	$ 0	$ 0.01	$ 0.06	$ 0.09
Weighted average shares (in shares)	12,416,000	12,380,000	12,436,000	12,380,000
Cash dividends declared per common share (in dollars per share)	$ 0	$ 0	$ 0.03	$ 0.02