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Segment Reporting
6 Months Ended
Jun. 30, 2011
Segment Reporting  
Segment Reporting

2. Segment Reporting

     The Company has two reportable segments; the recreational vehicle products segment (the "RV Segment") and the manufactured housing products segment (the "MH Segment"). Intersegment sales are insignificant.

     The RV Segment, which accounted for 86 percent and 84 percent of consolidated net sales for the six month periods ended June 30, 2011 and 2010, respectively, manufactures a variety of products used primarily in the production of RVs, including:

ÏTowable steel chassis

ÏTowable axles and suspension solutions ÏSlide-out mechanisms and solutions ÏThermoformed bath, kitchen and other products ÏToy hauler ramp doors ÏPatio doors ÏManual, electric and hydraulic stabilizer and leveling systems

ÏAluminum windows and screens ÏChassis components ÏFurniture and mattresses ÏEntry and baggage doors ÏEntry steps ÏOther accessories

     The Company also supplies certain of these products as replacement parts to the RV aftermarket, and manufactures components for mid-size buses and for trailers used to haul boats, horses, livestock, equipment and other cargo. More than 90 percent of the Company's RV Segment net sales are components for travel trailer and fifth-wheel RVs.

 The MH Segment, which accounted for 14 percent and 16 percent of consolidated net sales for the six month periods ended June 30, 2011 and 2010, respectively, manufactures a variety of products used in the production of manufactured homes and to a lesser extent, modular housing and office units, including:

ÏVinyl and aluminum windows and screens ÏThermoformed bath and kitchen products ÏSteel and fiberglass entry doors ÏAluminum and vinyl patio doors

ÏSteel chassis ÏSteel chassis parts ÏAxles

 

     The Company also supplies windows, doors and thermoformed bath products as replacement parts to the manufactured housing aftermarket. Certain of the Company's MH Segment customers manufacture both manufactured homes and modular homes, and certain of the products manufactured by the Company are suitable for both manufactured homes and modular homes. As a result, the Company is not always able to determine in which type of home its products are installed.

     Decisions concerning the allocation of the Company's resources are made by the Company's key executives. This group evaluates the performance of each segment based upon segment operating profit or loss, defined as income or loss before interest, corporate expenses, goodwill impairment, other non-segment items and income taxes. Decisions concerning the allocation of resources are also based on each segment's utilization of operating assets. Management of debt is a corporate function. The accounting policies of the RV and MH Segments are the same as those described in Note 1 of Notes to Consolidated Financial Statements of the Company's December 31, 2010 Annual Report on Form 10-K.

Information relating to segments follows (in thousands):

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Six Months Ended

 

 

Three Months Ended

 

 

 

 

June 30,

 

 

June 30,

 

 

 

 

2011

 

 

 

2010

 

 

2011

 

 

 

2010

 

Net sales:

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

RV Segment

$

303,428

 

$

268,626

 

$

157,199

 

$

144,264

 

MH Segment

 

 

51,453

 

 

 

51,093

 

 

28,849

 

 

 

29,238

 

Total net sales

$

354,881

 

$

319,719

 

$

186,048

 

$

173,502

 

 

Operating profit:

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

RV Segment

 

$

32,625

 

 

$

26,893

 

$

17,324

 

 

$

14,009

 

MH Segment

 

 

5,177

 

 

 

5,302

 

 

2,953

 

 

 

3,736

 

Total segment operating profit

 

 

37,802

 

 

 

32,195

 

 

20,277

 

 

 

17,745

 

Corporate

 

 

(4,043

)

 

 

(3,944

)

 

(1,946

)

 

 

(2,017

)

Other non-segment items

 

 

(306

)

 

 

(123

)

 

(421

)

 

 

116

 

Total operating profit

 

$

33,453

 

 

$

28,128

 

$

17,910

 

 

$

15,844