CONSOLIDATED STATEMENTS OF OPERATIONS (USD $)	12 Months Ended
	Dec. 31, 2012	Dec. 31, 2011
Revenue	$ 5,341,543	$ 3,885,020
Costs sales	5,147,181	3,772,084
Gross margin	194,362	112,936
Operating expenses:
Product development and quality management	1,108,545	533,403
Marketing and sales	1,003,836	509,948
General and administrative	3,799,327	5,783,546
Total operating costs and expenses	5,911,708	6,826,897
Loss from operations	(5,717,346)	(6,713,961)
Other expenses:
Interest expense	376,980	156,645
Amortization of debt discount	510,220	567,575
Loss on debt extinguishment	0	1,350,000
Fair value of bonus warrants at debt extinguishment	0	797,185
Change in fair value of derivative liabilities	(1,171,419)	1,377,960
Total other expenses	(284,219)	4,249,365
Net loss	(5,433,127)	(10,963,326)
Accretion of preferred dividends and beneficial conversion feature	(1,666,950)	(1,049,975)
Net loss attributable to common shareholders	$ (7,100,077)	$ (12,013,301)
Weighted average common shares - basic and diluted	26,562,764	24,352,072
Basic and diluted net loss per share	$ (0.27)	$ (0.49)