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Segment operations
3 Months Ended
Oct. 01, 2011
Segment operations [Abstract] 
Segment operations
13. Segment operations
The Company primarily markets footwear and accessories products sold predominantly in North America and operates with two reportable segments which include: (1) Footwear that encompasses primarily slippers, sandals, hybrid and fashion footwear, slipper socks and hosiery; and (2) Accessories products including shoe and foot care products, handbags, tote bags and other travel accessories. The accounting policies of the reportable segments are the same, except that the disaggregated information has been prepared using certain management reports, which by their very nature require estimates.
Effective with the first quarter of fiscal 2012, the Company implemented organizational changes in its reporting structure which included the creation of a separate Business Unit President for each operating unit, with each President reporting to the Chief Executive Officer (“CEO”). This Business Unit President has financial performance responsibility for the operating unit. The measure of such segment operating profit was redefined and our internal financial reporting structure changed accordingly.
While many selling, general and administrative (“SGA”) expenses are direct to each operating unit, certain corporate support expenses are incurred and assigned to the respective operating units based on estimated usage of Company services. Operating profit as measured for each segment includes sales, cost of sales, direct and allocated SGA expenses. This segment measure of operating profit or loss, as defined, is the primary indicator of financial performance used by management.
Other corporate expenses incurred are deemed to be applicable to the Company as a whole and are not allocated to any specific business segment. These unallocated expenses primarily include areas such as the Company’s corporate and governance functions, including the CEO, Chief Financial Officer and Board of Directors, as well as expense areas including incentive bonus, severance, stock compensation, pension, professional fees and similar corporate expenses. These unallocated expenses for the first quarter of fiscal 2012 and the first quarter of fiscal 2011 were $2,811 and $1,876, respectively. Segment operating profit, as reported for the first quarter of fiscal 2012 and the first quarter of fiscal 2011, is based on the same definition of operating profit as described above.
                                 
First quarter                          
Fiscal 2012   Footwear     Accessories     Unallocated Corporate     Total  
Net sales
  $ 42,175     $ 8,055     $     $ 50,230  
Gross profit
    17,644       4,609             22,253  
Operating profit
    12,395       1,789       (2,811 )     11,373  
Total assets
    66,107       50,807       10,843       127,757  
                                 
First quarter                          
Fiscal 2010   Footwear     Accessories     Unallocated Corporate     Total  
Net sales
  $ 36,269     $     $     $ 36,269  
Gross profit
    14,196                   14,196  
Operating profit
    8,300             (1,876 )     6,424  
                                 
As of July 2, 2011   Footwear     Accessories     Unallocated Corporate     Total  
Total assets
  $ 52,619     $ 52,506       10,854     $ 115,979  
Unallocated corporate assets comprised corporate assets including building, software, furniture and equipment, as well as long-term deferred tax assets, cash surrender assets associated with insurance policies and other nominal intangible or deposit type assets held by the Company.