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Statements of Operations (USD $)
12 Months Ended
Dec. 31, 2014
Dec. 31, 2013
Revenue:    
Product revenue (Net of returns and discounts) $ 9,513,606us-gaap_SalesRevenueGoodsNet $ 10,507,038us-gaap_SalesRevenueGoodsNet
Royalty revenue 103,975us-gaap_RoyaltyRevenue 115,749us-gaap_RoyaltyRevenue
Other revenue 37,207us-gaap_OtherSalesRevenueNet 42,251us-gaap_OtherSalesRevenueNet
Total revenue 9,654,788us-gaap_SalesRevenueNet 10,665,038us-gaap_SalesRevenueNet
Cost of sales 4,727,660us-gaap_CostOfGoodsAndServicesSold 4,686,708us-gaap_CostOfGoodsAndServicesSold
Gross profit 4,927,128us-gaap_GrossProfit 5,978,330us-gaap_GrossProfit
Operating Expenses:    
Selling and marketing 2,353,018us-gaap_SellingAndMarketingExpense 2,974,203us-gaap_SellingAndMarketingExpense
Salaries and labor related expenses 2,499,719us-gaap_LaborAndRelatedExpense 2,241,470us-gaap_LaborAndRelatedExpense
Administration 1,082,962us-gaap_GeneralAndAdministrativeExpense 1,586,526us-gaap_GeneralAndAdministrativeExpense
Depreciation and amortization 78,574us-gaap_DepreciationAndAmortization 95,148us-gaap_DepreciationAndAmortization
Total operating expenses 6,014,273us-gaap_OperatingExpenses 6,897,347us-gaap_OperatingExpenses
Loss from operations (1,087,145)us-gaap_IncomeLossFromContinuingOperations (919,017)us-gaap_IncomeLossFromContinuingOperations
Other income (expense) 300,800us-gaap_OtherOperatingIncomeExpenseNet 74,346us-gaap_OtherOperatingIncomeExpenseNet
Financing expense (55,827)us-gaap_InterestAndDebtExpense (78,533)us-gaap_InterestAndDebtExpense
Interest expense (49,540)us-gaap_InterestExpense (32,610)us-gaap_InterestExpense
Loss before income taxes (891,712)us-gaap_IncomeLossFromContinuingOperationsBeforeIncomeTaxesExtraordinaryItemsNoncontrollingInterest (955,814)us-gaap_IncomeLossFromContinuingOperationsBeforeIncomeTaxesExtraordinaryItemsNoncontrollingInterest
Income tax expense (278,697)us-gaap_IncomeTaxExpenseBenefit (2,828)us-gaap_IncomeTaxExpenseBenefit
Net loss $ (1,170,409)us-gaap_NetIncomeLoss $ (958,642)us-gaap_NetIncomeLoss
Net loss per common share, Basic $ (0.09)us-gaap_EarningsPerShareBasic $ (0.08)us-gaap_EarningsPerShareBasic
Net loss per common share, Diluted $ (0.09)us-gaap_EarningsPerShareDiluted $ (0.08)us-gaap_EarningsPerShareDiluted
Weighted average shares outstanding, Basic 12,890,840us-gaap_WeightedAverageNumberOfSharesOutstandingBasic 12,763,946us-gaap_WeightedAverageNumberOfSharesOutstandingBasic
Weighted average shares outstanding, Diluted 12,890,840us-gaap_WeightedAverageNumberOfDilutedSharesOutstanding 12,763,946us-gaap_WeightedAverageNumberOfDilutedSharesOutstanding