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Summary of Significant Accounting Policies (Tables)
3 Months Ended
Mar. 31, 2014
Accounting Policies [Abstract]  
Estimated Fair Value of Financial Instruments

                       
  March 31, 2014   December 31, 2013
 

Carrying

Amount

  Fair Value  

Carrying

Amount

  Fair Value
Cash and cash equivalents $ 1,219,678   $ 1,219,678   $ 822,876   $ 822,876
Receivables $ 1,931,026   $ 1,931,026   $ 2,398,178   $ 2,398,178
Accounts Payable $ 976,943   $ 976,943   $ 1,248,490   $ 1,248,490
Derivative Liability $ 470,292   $ 470,292   $ 471,015   $ 471,015

Trade Receivables and Credit Policy
           
 

March 31,

2014

 

December 31,

2013

Trade Receivables $ 1,891,269   $ 2,323,522
Other $ 39,757   $ 74,656
Allowance for doubtful accounts $ (0)   $ (0)
Totals $ 1,931,026   $ 2,398,178
Inventory Valuation
           
 

March 31,

2014

 

December 31,

2013

Labels and packaging $ 166,196   $ 120,057
Raw materials $ 110,612   $ 207,320
Finished goods $ 2,010,395   $ 1,658,387
Totals $ 2,287,203   $ 1,985,764
Earnings (Loss) Per Share
         
    2014   2013
Stock options (exercise price – $0.573-$2.50/share)   713,479   754,696
Warrants (exercise price – $0.001-$2.25/share)   1,544,204   602,513
Total common stock equivalents   14,546,736   13,735,804