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OPERATING SEGMENTS Narrative (Details) - segment
12 Months Ended
Jul. 31, 2015
Jul. 31, 2014
Jul. 31, 2013
Segment Reporting Information      
Number of Reportable Segments 2    
Net sales for the years ended July 31 18.00% 19.00% 20.00%
Walmart      
Segment Reporting Information      
Net sales for the years ended July 31 18.00% 19.00% 20.00%
Clorox      
Segment Reporting Information      
Net sales for the years ended July 31 6.00% 6.00% 7.00%