X0303 4 2010-07-15 0 0000739878 KID BRANDS, INC KID 0001326156 Zimmerman Michael C/O PRENTICE CAPITAL MANAGEMENT, L.P. 623 FIFTH AVENUE, 32ND FLOOR NEW YORK NY 10022 1 0 0 0 Stock Appreciation Right 8.17 2010-07-15 4 A 0 15000 0 A 2020-07-15 Common Stock 15000 15000 D Michael Zimmerman ("Mr. Zimmerman") controls, and is responsible for the supervision and conduct of all investment activities of Prentice Consumer Partners, L.P. and certain managed accounts (the "Investment Entities"). Mr. Zimmerman personally owns the stock appreciation rights reported in this Form 4. Mr. Zimmerman and Prentice Capital hold additional securities of the Issuer indirectly through the Investment Entities. Mr. Zimmerman and Prentice Capital disclaim beneficial ownership of the reported securities except to the extent of their pecuniary interest therein. Represents Stock Appreciation Rights granted on July 15, 2010 pursuant to the Issuer's Equity Incentive Plan, which vest ratably over a five-year period commencing July 15, 2011. /s/ Michael Zimmerman 2010-07-19