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SEGMENT INFORMATION: (Details) - USD ($)
$ in Thousands
3 Months Ended 12 Months Ended
Mar. 31, 2018
Dec. 31, 2017
Sep. 30, 2017
Jun. 30, 2017
Mar. 31, 2017
Dec. 31, 2016
Sep. 30, 2016
Jun. 30, 2016
Mar. 31, 2018
Mar. 31, 2017
Mar. 31, 2016
Revenues:                      
Total segment revenues $ 244,781 $ 234,871 $ 225,240 $ 212,514 $ 224,867 $ 223,312 $ 217,267 $ 214,801 $ 917,406 $ 880,247 $ 850,088
Gross profit:                      
Total segment gross profit 123,297 118,951 110,168 98,554 106,573 106,844 97,162 91,982 450,970 402,561 361,706
Income (loss) from operations:                      
Income (loss) from operations $ 4,795 $ 11,058 $ 453 $ (5,707) $ (8,709) $ 9,115 $ 7,120 $ 8,162 10,599 15,689 (13,063)
Gains, losses and other items, net                 6,373 8,373 12,132
Depreciation and amortization:                      
Depreciation and amortization                 86,371 82,690 85,463
Operating segment                      
Revenues:                      
Total segment revenues                 917,406 880,247 850,088
Gross profit:                      
Total segment gross profit                 482,305 427,084 381,172
Income (loss) from operations:                      
Income (loss) from operations                 225,895 209,193 180,671
Depreciation and amortization:                      
Total depreciation and amortization                 48,210 42,741 42,829
Operating segment | Marketing Services                      
Revenues:                      
Total segment revenues                 379,047 410,840 449,772
Gross profit:                      
Total segment gross profit                 139,185 140,647 152,258
Income (loss) from operations:                      
Income (loss) from operations                 83,304 80,622 74,371
Depreciation and amortization:                      
Depreciation and amortization                 6,885 7,549 9,988
Operating segment | Audience Solutions                      
Revenues:                      
Total segment revenues                 327,358 322,065 297,846
Gross profit:                      
Total segment gross profit                 202,235 198,186 167,715
Income (loss) from operations:                      
Income (loss) from operations                 124,192 123,238 109,598
Depreciation and amortization:                      
Depreciation and amortization                 12,553 13,286 12,909
Operating segment | Connectivity                      
Revenues:                      
Total segment revenues                 211,001 147,342 102,470
Gross profit:                      
Total segment gross profit                 140,885 88,251 61,199
Income (loss) from operations:                      
Income (loss) from operations                 18,399 5,333 (3,298)
Depreciation and amortization:                      
Depreciation and amortization                 28,772 21,906 19,932
Reconciling items                      
Gross profit:                      
Purchased intangible asset amortization                 23,920 18,644 15,466
Non-cash stock compensation                 6,416 5,879 2,150
Accelerated amortization                 999 0 1,850
Income (loss) from operations:                      
Corporate expenses (principally general and administrative)                 120,770 117,342 125,994
Gains, losses and other items, net                 6,373 8,373 12,132
Impairment of goodwill and other                 0 0 6,829
Purchased intangible asset amortization                 23,920 18,644 15,466
Non-cash stock compensation                 63,234 49,145 31,463
Accelerated amortization                 $ 999 $ 0 $ 1,850