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SEGMENT INFORMATION: (Tables)
3 Months Ended
Jun. 30, 2017
Segment Reporting [Abstract]  
Schedule of information by business segment
The following table presents information by business segment (dollars in thousands): 
 
 
For the three months ended
 
 
June 30,
 
 
2017
 
2016
Revenues: 
 
 
 
 
Marketing Services
 
$
91,594

 
$
109,715

Audience Solutions
 
75,734

 
73,744

Connectivity
 
45,186

 
31,342

Total segment revenues
 
$
212,514

 
$
214,801

 
 
 
 
 
Gross profit(1):
 
 

 
 

Marketing Services
 
$
31,358

 
$
37,466

Audience Solutions
 
47,210

 
41,912

Connectivity
 
27,525

 
17,575

Total segment gross profit
 
$
106,093

 
$
96,953

 
 
 
 
 
Income (loss) from operations(1):
 
 

 
 

Marketing Services
 
$
19,784

 
$
20,145

Audience Solutions
 
28,542

 
25,096

Connectivity
 
(48
)
 
291

Total segment income from operations
 
$
48,278

 
$
45,532

(1) Gross profit and Income (loss) from operations reflect only the direct and allocable controllable costs of each segment and do not include allocations of corporate expenses (primarily general and administrative expenses) and gains, losses, and other items, net. Additionally, segment gross profit and Income (loss) from operations do not reflect non-cash stock compensation expense and purchased intangible asset amortization.

Reconciliation of total operating segment gross profit to total gross profit and total operating segment income from operations to loss from operations
The following table reconciles total segment gross profit to gross profit and total operating segment income from operations to income (loss) from operations (dollars in thousands): 
 
 
For the three months ended
 
 
June 30,
 
 
2017
 
2016
Total segment gross profit
 
$
106,093

 
$
96,953

 
 
 
 
 
Less:
 
 
 
 
Purchased intangible asset amortization
 
5,966

 
4,077

Non-cash stock compensation
 
1,573

 
894

Gross profit
 
$
98,554

 
$
91,982

 
 
 
 
 
Total segment income from operations
 
$
48,278

 
$
45,532

 
 
 
 
 
Less:
 
 
 
 
Corporate expenses (principally general and administrative)
 
25,967

 
24,389

Separation and transformation costs included in general and administrative
 
7,119

 

Gains, losses and other items, net
 
(98
)
 
314

Purchased intangible asset amortization
 
5,966

 
4,077

Non-cash stock compensation
 
15,031

 
8,590

Income (loss) from operations
 
$
(5,707
)
 
$
8,162