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Intangible Assets and Goodwill (Tables)
9 Months Ended
Apr. 30, 2022
Goodwill and Intangible Assets Disclosure [Abstract]  
Components of amortizable intangible assets
The components of amortizable intangible assets are as follows:

April 30, 2022July 31, 2021
Accumulated
Accumulated
CostAmortizationCost
Amortization
Dealer networks/customer relationships
$1,101,130 $395,387 $861,562 $327,751 
Trademarks
354,944 73,863 311,208 62,675 
Design technology and other intangibles
259,39075,823215,95662,237
Non-compete agreements
1,4006421,400292
Total amortizable intangible assets
$1,716,864 $545,715 $1,390,126 $452,955 
Estimated amortization expense
Estimated future amortization expense is as follows:

For the remainder of the fiscal year ending July 31, 2022$39,826
For the fiscal year ending July 31, 2023142,346
For the fiscal year ending July 31, 2024130,006
For the fiscal year ending July 31, 2025117,898
For the fiscal year ending July 31, 2026106,362
For the fiscal year ending July 31, 2027 and thereafter634,711
$1,171,149
Schedule of goodwill
Changes in the carrying amount of goodwill by reportable segment for the nine months ended April 30, 2022 are summarized as follows:

North American TowablesNorth American MotorizedEuropeanOtherTotal
Net balance as of August 1, 2021$344,975 $53,875 $1,041,697 $122,708 $1,563,255 
Fiscal 2022 activity:
Goodwill acquired— — — 389,838 389,838 
Measurement period adjustments— — — 134 134 
Foreign currency translation — — (118,354)— (118,354)
Net balance as of April 30, 2022
$344,975 $53,875 $923,343 $512,680 $1,834,873 

Changes in the carrying amount of goodwill by reportable segment for the nine months ended April 30, 2021 are summarized as follows:

North American TowablesNorth American MotorizedEuropeanOtherTotal
Net balance as of August 1, 2020$333,786 $— $1,037,929 $104,826 $1,476,541 
Fiscal 2021 activity:
Goodwill acquired18,845 43,491 — 17,882 80,218 
Measurement period adjustments(7,656)8,225 — — 569 
Foreign currency translation— — 20,500 — 20,500 
Net balance as of April 30, 2021
$344,975 $51,716 $1,058,429 $122,708 $1,577,828