Fair Value Measurement (Details) (USD $) In Thousands, except Share data, unless otherwise specified	0 Months Ended		3 Months Ended										0 Months Ended		6 Months Ended
	Sep. 16, 2013	May 10, 2012	Sep. 30, 2013	Sep. 30, 2012	Dec. 31, 2013	Jun. 30, 2013	Mar. 11, 2013	Dec. 31, 2013 Level 3	Jun. 30, 2013 Level 3	May 10, 2012 Level 3	Dec. 31, 2013 Secured Convertible Notes Secured Convertible 8% Notes	Mar. 11, 2013 Secured Convertible Notes Secured Convertible 8% Notes	Sep. 16, 2013 Warrant	Dec. 31, 2013 Warrant	Dec. 31, 2013 Wetpaint.com Inc.
Fair Value, Assets and Liabilities Measured on Recurring and Nonrecurring Basis [Line Items]
Number of warrants issued (in warrants)		1,709,091
Sale price of warrants (in dollars per warrant)		5.50
Warrant conversion ratio		1
Exercise price of warrants (in dollars per warrant)	1.15	8
Warrants, exercise period	5 years	3 years
Fair value of outstanding warrants								$ 175	$ 443	$ 5,281
Conversion of stock, shares converted (in warrants)													545,455
Common stock, shares outstanding (in warrants)														1,163,636
Mark-to-market gain recorded on warrants			267	3,683
Line of credit, amount outstanding												20,782
Interest rate												8.00%
Conversion price (in dollars per share)											$ 1.25
Conversion dilution percentage, maximum					33.00%
Fair value of derivative embedded within convertible debt	3,854				0	3,870	6,662
Gain on derivative			16
Contingent consideration (b)															6,100	[1]
Contingent consideration fair value liability															5,400
Change in contingent consideration															$ 700

[1] As noted above, the contingent consideration is the estimated fair value of additional stock consideration if the Company completes a recapitalization prior to December 15, 2015. The Company cannot estimate a range of potential adjustment to the fair value of contingent consideration as such amount will be based on the market price of the Company's stock at the time of the Recapitalization. However, if the Company's stock price were to change by 10%, the value of the contingent consideration would change by approximately $600.