Business Segments and Geographic Data (Tables)

9 Months Ended

Sep. 30, 2016

Segment Reporting [Abstract]

Schedule of results of operations from business segments

The following tables reflect results of operations from our business segments for the periods indicated below:

Three Months Ended September 30, 2016 (unaudited)

	CONSUMER			PHYSICIAN RECURRING			PROFESSIONAL			TOTAL
Revenues	$	6,142		$	840		$	276		$	7,258
Costs of revenues		909			461			117			1,487
Gross profit		5,233			379			159			5,771
Gross profit %		85.2	%		45.1	%		57.6	%		79.5	%
Allocated operating expenses:
Engineering and product development		243			83			-			326
Selling and marketing expenses		3,921			591			17			4,529
Impairment		3,518			-			-			3,518
Loss on sale of assets		-			1,731			-			1,731
Unallocated operating expenses		-			-			-			2,894
		7,682			2,405			17			12,998
Income (loss) from continuing operations		(2,449	)		(2,026	)		142			(7,227	)
Interest  and other financing income, net		-			-			-			88
Income (loss) from continuing operations before income taxes	$	(2,449	)	$	(2,026	)	$	142		$	(7,139	)

Three Months Ended September 30, 2015 (unaudited)

	CONSUMER			PHYSICIAN RECURRING			PROFESSIONAL			TOTAL
Revenues	$	15,994		$	1,315		$	689		$	17,998
Costs of revenues		3,348			525			468			4,341
Gross profit		12,646			790			221			13,657
Gross profit %		79.1	%		60.1	%		32.1	%		75.9	%
Allocated operating expenses:
Engineering and product development		245			19			(25	)		239
Selling and marketing expenses		13,198			1,009			70			14,277
Unallocated operating expenses		-			-			-			3,450
		13,443			1,028			45			17,966
Income (loss) from continuing operations		(797	)		(238	)		176			(4,309	)
Interest and other financing expense, net		-			-			-			(332	)
Income (loss) from continuing operations before income taxes	$	(797	)	$	(238	)	$	176		$	(4,641	)

Nine Months Ended September 30, 2016 (unaudited)

	CONSUMER			PHYSICIAN RECURRING			PROFESSIONAL			TOTAL
Revenues	$	25,724		$	3,302		$	708		$	29,734
Costs of revenues		5,412			1,853			330			7,595
Gross profit		20,312			1,449			378			22,139
Gross profit %		79.0	%		43.9	%		53.4	%		74.5	%
Allocated operating expenses:
Engineering and product development		779			204			-			983
Selling and marketing expenses		16,677			2,045			35			18,757
Impairment		3,518			-			-			3,518
Loss on sale of assets		-			1,731			843			2,574
Unallocated operating expenses		-			-			-			9,791
		20,974			3,980			878			35,623
Income (loss) from continuing operations		(662	)		(2,531	)		(500	)		(13,484	)
Interest  and other financing expense, net		-			-			-			(537	)
Income (loss) from continuing operations before income taxes	$	(662	)	$	(2,531	)	$	(500	)	$	(14,021	)

Nine Months Ended September 30, 2015 (unaudited)

	CONSUMER			PHYSICIAN RECURRING			PROFESSIONAL			TOTAL
Revenues	$	51,659		$	4,742		$	2,194		$	58,595
Costs of revenues		10,922			1,807			1,185			13,914
Gross profit		40,737			2,935			1,009			44,681
Gross profit %		78.9	%		61.9	%		46.0	%		76.3	%
Allocated operating expenses:
Engineering and product development		874			77			16			967
Selling and marketing expenses		43,023			3,099			249			46,371
Unallocated operating expenses		-			-			-			12,463
		43,897			3,176			265			59,801
Income (loss) from continuing operations		(3,160	)		(241	)		744			(15,120	)
Interest and other financing expense, net		-			-			-			(936	)
Income (loss) from continuing operations before income taxes	$	(3,160	)	$	(241	)	$	744		$	(16,056	)

Schedule of net revenues by geographic area

For the three and nine months ended September 30, 2016 and 2015 (unaudited), net revenues by geographic area were as follows:

	Three Months Ended September 30,				Nine Months Ended September 30,
	2016		2015		2016		2015
North America 1	$	4,257	$	11,103	$	18,376	$	39,827
Asia Pacific 2		744		1,147		2,180		3,403
Europe (including Israel)		2,246		5,716		9,147		15,139
South America		11		32		31		226
	$	7,258	$	17,998	$	29,734	$	58,595
1 United States	$	3,528	$	10,281	$	15,405	$	35,407
1 Canada	$	277	$	822	$	1,506	$	4,420
2 Japan	$	8	$	190	$	8	$	385

Schedule of long-lived assets by geographic area

As of September 30, 2016 and December 31, 2015, long-lived assets by geographic area were as follows:

	September30, 2016		December 31, 2015
	(unaudited)
North America	$	91	$	169
Asia Pacific		31		41
Europe (including Israel)		929		1,096
	$	1,051	$	1,306