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Business Segments and Geographic Data (Tables)
3 Months Ended
Mar. 31, 2016
Segment Reporting [Abstract]  
Schedule of results of operations from business segments

The following tables reflect results of operations from our business segments for the periods indicated below:

 

    Three Months Ended March 31, 2016 (unaudited)  
    CONSUMER     PHYSICIAN
RECURRING
    PROFESSIONAL     TOTAL  
Revenues   $ 9,922     $ 1,208     $ 103     $ 11,233  
Cost of revenues     2,219       466       69       2,754  
Gross profit     7,703       742       34       8,479  
Gross profit %     77.6 %     61.5 %     33.0 %     75.5 %
                                 
Allocated operating expenses:                                
Engineering and product development     272       42       -       314  
Selling and marketing     6,961       829       13       7,803  
                                 
Loss on sale of assets                     843       843  
Unallocated operating expenses     -       -       -       3,965  
      7,233       871       856       12,925  
Income (loss) from continuing operations     470       (129 )     (822 )     (4,446 )
                                 
Interest  and other financing expense, net     -       -       -       (333 )
                                 
Income (loss) from continuing operations before income taxes   $ 470     $ (129 )   $ (822 )   $ (4,779 )

 

    Three Months Ended March 31, 2015 (unaudited)  
    CONSUMER     PHYSICIAN
RECURRING
    PROFESSIONAL     TOTAL  
Revenues   $ 18,129     $ 1,730     $ 814     $ 20,673  
Cost of revenues     3,497       628       533       4,658  
Gross profit     14,632       1,102       281       16,015  
Gross profit %     80.7 %     63.7 %     34.5 %     77.5 %
                                 
Allocated operating expenses:                                
Engineering and product development     338       8       (8 )     338  
Selling and marketing     14,719       1,117       95       15,931  
                                 
Unallocated operating expenses     -       -       -       4,042  
      15,057       1125       87       20,311  
Income (loss) from continuing operations     (425 )     (23 )     194       (4,296 )
                                 
Interest and other financing expense, net     -       -       -       (2,556 )
                                 
Income (loss) from continuing operations before income taxes   $ (425 )   $ (23 )   $ 194     $ (6,852 )
Schedule of net revenues by geographic area

For the three months ended March 31, 2016 and 2015, net revenues by geographic area (determined by ship to location) were as follows:

 

    Three Months Ended
March 31,
 
    2016     2015  
    (unaudited)     (unaudited)  
North America 1   $ 7,313     $ 15,217  
Asia Pacific     514       677  
Europe (including Israel)     3,391       4,664  
South America     15       115  
    $ 11,233     $ 20,673  
                 
1 United States   $ 6,094     $ 13,131  
1 Canada   $ 695     $ 2,062  

 

As of March 31, 2016 and December 31, 2015, long-lived assets by geographic area were as follows:

 

    March 31, 2016     December 31, 2014  
    (unaudited)        
North America   $ 193     $ 169  
Asia Pacific     41       41  
Europe (including Israel)     1,039       1,096  
    $ 1,273     $ 1,306