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Business Segments and Geographic Data
3 Months Ended
Mar. 31, 2015
Business Segments and Geographic Data [Abstract]  
Business Segments and Geographic Data
Note 14
Business Segments and Geographic Data:
The Company organized its business into three operating segments to better align its organization based upon the Company's management structure, products and services offered, markets served and types of customers, as follows: The Consumer segment derives its revenues from the design, development, manufacturing and selling of long-term hair reduction and acne consumer products. The Physician Recurring segment derives its revenues from the XTRAC procedures performed by dermatologists, the sales of skincare products, the sales of surgical disposables and accessories to hospitals and surgery centers and on the repair, maintenance and replacement parts on our various products. The Professional segment generates revenues from the sale of equipment, such as lasers, medical and esthetic light and heat-based products and LED products. Management reviews financial information presented on an operating segment basis for the purposes of making certain operating decisions and assessing financial performance. For a period during 2014 through January 31, 2015 the Company had a fourth operating segment, Clinics segment. This represented our LCA business which is classified as discontinued operations as of December 31, 2014. See also Note 2, Discontinued Operations
Unallocated operating expenses include costs that are not specific to a particular segment but are general to the group; included are expenses incurred for administrative and accounting staff, general liability and other insurance, professional fees and other similar corporate expenses. Interest and other financing income (expense), net is also not allocated to the operating segments. Unallocated assets include cash and cash equivalents, prepaid expenses and deposits.
The following tables reflect results of operations from our business segments for the periods indicated below:
Three Months Ended March 31, 2015 (unaudited)
  
CONSUMER
  
PHYSICIAN RECURRING
  
PROFESSIONAL
  
TOTAL
 
Revenues
 
$
18,129
  
$
7,558
  
$
2,462
  
$
28,149
 
Costs of revenues
  
3,497
   
2,777
   
1,648
   
7,922
 
Gross profit
  
14,632
   
4,781
   
814
   
20,227
 
Gross profit %
  
80.7
%
  
63.3
%
  
33.1
%
  
71.9
%
                 
Allocated operating expenses:
                
Engineering and product development
  
338
   
321
   
96
   
755
 
Selling and marketing expenses
  
14,719
   
5,191
   
222
   
20,132
 
                 
Unallocated operating expenses
  
-
   
-
   
-
   
4,729
 
   
15,057
   
5,512
   
318
   
25,616
 
Income (loss) from continuing operations
  
(425
)
  
(731
)
  
496
   
(5,389
)
                 
Interest  and other financing expense, net
  
-
   
-
   
-
   
(2,551
)
                 
Income (loss) from continuing operations before taxes
 
(425
)
 
(731
)
 
$
496
  
(7,940
)
                 

 
Three Months Ended March 31, 2014 (unaudited)
  
CONSUMER
  
PHYSICIAN RECURRING
  
PROFESSIONAL
  
TOTAL
 
Revenues
 
$
40,870
  
$
7,219
  
$
1,986
  
$
50,075
 
Costs of revenues
  
6,250
   
2,830
   
1,265
   
10,345
 
Gross profit
  
34,620
   
4,389
   
721
   
39,730
 
Gross profit %
  
84.7
%
  
60.8
%
  
36.3
%
  
79.3
%
                 
Allocated operating expenses:
                
Engineering and product development
  
287
   
310
   
198
   
795
 
Selling and marketing expenses
  
27,157
   
4,011
   
457
   
31,625
 
                 
Unallocated operating expenses
  
-
   
-
   
-
   
7,587
 
   
27,444
   
4,321
   
655
   
40,007
 
Income (loss) from operations
  
7,176
   
68
   
66
   
(277
)
                 
Interest and other financing income, net
  
-
   
-
   
-
   
(147
)
                 
Income (loss) before taxes
 
$
7,176
  
$
68
  
$
66
  
(424
)
                 
For the three months ended March 31, 2015 and 2014, net revenues by geographic area (determined by ship to location) were as follows:
  
Three Months Ended
March 31,
 
  
2015
  
2014
 
  
(unaudited)
  
(unaudited)
 
North America 1
 
$
20,764
  
$
39,972
 
Asia Pacific 2
  
2,371
   
2,377
 
Europe (including Israel)
  
4,899
   
7,408
 
South America
  
115
   
318
 
  
$
28,149
  
$
50,075
 
         
1 United States
 
$
18,678
  
$
34,766
 
1 Canada
 
$
2,062
  
$
5,206
 
Japan
 
$
91
  
$
698
 
As of March 31, 2015 and December 31, 2014, long-lived assets by geographic area were as follows:
  
March 31, 2015
  
December 31, 2014
 
  
(unaudited)
   
North America
 
$
13,169
  
$
12,385
 
Asia Pacific
  
310
   
286
 
Europe (including Israel)
  
1,065
   
1,127
 
South America
  
3
   
4
 
  
$
14,547
  
$
13,802
 
The Company discusses segmental details in its Management Discussion and Analysis found elsewhere in this Quarterly Report on Form 10-Q.