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        <confirmingCopyFlag>false</confirmingCopyFlag>
        <returnCopyFlag>false</returnCopyFlag>
        <overrideInternetFlag>false</overrideInternetFlag>
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      <filer>
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          <cik>0000709089</cik>
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      <isAmendment>false</isAmendment>
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        <name>TOWNSEND ASSET MANAGEMENT CORP /NC/ /ADV</name>
        <address>
          <ns1:street1>3110 EDWARDS MILL ROAD, STE 150</ns1:street1>
          <ns1:city>RALEIGH</ns1:city>
          <ns1:stateOrCountry>NC</ns1:stateOrCountry>
          <ns1:zipCode>27612</ns1:zipCode>
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      <provideInfoForInstruction5>N</provideInfoForInstruction5>
    </coverPage>
    <signatureBlock>
      <name>Caleb Griffith</name>
      <title>Chief Compliance Officer</title>
      <phone>919-782-9689</phone>
      <signature>/s/ Caleb Griffith</signature>
      <city>Raleigh</city>
      <stateOrCountry>NC</stateOrCountry>
      <signatureDate>02-01-2023</signatureDate>
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