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Proc-Type: 2001,MIC-CLEAR
Originator-Name: webmaster@www.sec.gov
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 TWSM7vrzLADbmYQaionwg5sDW3P6oaM5D3tdezXMm7z1T+B+twIDAQAB
MIC-Info: RSA-MD5,RSA,
 GyDtGQqyUGoJOxKOtczxt6Bvu4+BvnqtquhBZ6eXRrywvo2PNT5iiGiZztnZX2tf
 1ODxOUJ8D4kQL+lQxE3hBA==

<SEC-DOCUMENT>0000006885-04-000053.txt : 20040812
<SEC-HEADER>0000006885-04-000053.hdr.sgml : 20040812
<ACCEPTANCE-DATETIME>20040812181355
ACCESSION NUMBER:		0000006885-04-000053
CONFORMED SUBMISSION TYPE:	3
PUBLIC DOCUMENT COUNT:		1
CONFORMED PERIOD OF REPORT:	20040802
FILED AS OF DATE:		20040812

REPORTING-OWNER:	

	OWNER DATA:	
		COMPANY CONFORMED NAME:			Murray Cynthia
		CENTRAL INDEX KEY:			0001300418

	FILING VALUES:
		FORM TYPE:		3
		SEC ACT:		1934 Act
		SEC FILE NUMBER:	001-14035
		FILM NUMBER:		04971456

	BUSINESS ADDRESS:	
		BUSINESS PHONE:		713-667-5601

	MAIL ADDRESS:	
		STREET 1:		10201 S MAIN ST
		CITY:			HOUSTON
		STATE:			TX
		ZIP:			77025

ISSUER:		

	COMPANY DATA:	
		COMPANY CONFORMED NAME:			STAGE STORES INC
		CENTRAL INDEX KEY:			0000006885
		STANDARD INDUSTRIAL CLASSIFICATION:	RETAIL-FAMILY CLOTHING STORES [5651]
		IRS NUMBER:				911826900
		STATE OF INCORPORATION:			NV
		FISCAL YEAR END:			0130

	BUSINESS ADDRESS:	
		STREET 1:		10201 MAIN ST
		CITY:			HOUSTON
		STATE:			TX
		ZIP:			77025
		BUSINESS PHONE:		7136675601

	MAIL ADDRESS:	
		STREET 1:		10201 MAIN STREET
		CITY:			HOUSTON
		STATE:			TX
		ZIP:			77025

	FORMER COMPANY:	
		FORMER CONFORMED NAME:	APPAREL RETAILERS INC
		DATE OF NAME CHANGE:	19930908

	FORMER COMPANY:	
		FORMER CONFORMED NAME:	TEXTILE DISTRIBUTORS INC
		DATE OF NAME CHANGE:	19690521
</SEC-HEADER>
<DOCUMENT>
<TYPE>3
<SEQUENCE>1
<FILENAME>primary_doc.xml
<DESCRIPTION>PRIMARY DOCUMENT
<TEXT>
<XML>
<?xml version="1.0"?>
<ownershipDocument>

    <schemaVersion>X0202</schemaVersion>

    <documentType>3</documentType>

    <periodOfReport>2004-08-02</periodOfReport>

    <noSecuritiesOwned>0</noSecuritiesOwned>

    <issuer>
        <issuerCik>0000006885</issuerCik>
        <issuerName>STAGE STORES INC</issuerName>
        <issuerTradingSymbol>STGS</issuerTradingSymbol>
    </issuer>

    <reportingOwner>
        <reportingOwnerId>
            <rptOwnerCik>0001300418</rptOwnerCik>
            <rptOwnerName>Murray Cynthia</rptOwnerName>
        </reportingOwnerId>
        <reportingOwnerAddress>
            <rptOwnerStreet1>10201 S MAIN ST</rptOwnerStreet1>
            <rptOwnerStreet2></rptOwnerStreet2>
            <rptOwnerCity>HOUSTON</rptOwnerCity>
            <rptOwnerState>TX</rptOwnerState>
            <rptOwnerZipCode>77025</rptOwnerZipCode>
            <rptOwnerStateDescription></rptOwnerStateDescription>
        </reportingOwnerAddress>
        <reportingOwnerRelationship>
            <isDirector>0</isDirector>
            <isOfficer>1</isOfficer>
            <isTenPercentOwner>0</isTenPercentOwner>
            <isOther>0</isOther>
            <officerTitle>EVP, General Merchandise Mgr.</officerTitle>
        </reportingOwnerRelationship>
    </reportingOwner>

    <nonDerivativeTable>
        <nonDerivativeHolding>
            <securityTitle>
                <value>Common Stock</value>
            </securityTitle>
            <postTransactionAmounts>
                <sharesOwnedFollowingTransaction>
                    <value>10000</value>
                    <footnoteId id="F1"/>
                </sharesOwnedFollowingTransaction>
            </postTransactionAmounts>
            <ownershipNature>
                <directOrIndirectOwnership>
                    <value>D</value>
                </directOrIndirectOwnership>
            </ownershipNature>
        </nonDerivativeHolding>
    </nonDerivativeTable>

    <derivativeTable>
        <derivativeHolding>
            <securityTitle>
                <value>Stock Options</value>
            </securityTitle>
            <conversionOrExercisePrice>
                <value>35.53</value>
            </conversionOrExercisePrice>
            <exerciseDate>
                <value>2005-08-02</value>
                <footnoteId id="F2"/>
            </exerciseDate>
            <expirationDate>
                <value>2014-08-02</value>
                <footnoteId id="F2"/>
            </expirationDate>
            <underlyingSecurity>
                <underlyingSecurityTitle>
                    <value>Common Stock</value>
                </underlyingSecurityTitle>
                <underlyingSecurityShares>
                    <value>60000</value>
                </underlyingSecurityShares>
            </underlyingSecurity>
            <ownershipNature>
                <directOrIndirectOwnership>
                    <value>D</value>
                </directOrIndirectOwnership>
            </ownershipNature>
        </derivativeHolding>
    </derivativeTable>

    <footnotes>
        <footnote id="F1">Represents restricted stock which shall vest on August 2, 2007.</footnote>
        <footnote id="F2">The right to exercise these options vest over four years from August 2, 2004, with 25% of each grouping vesting at the end of each of the first four years following the date of grant, and will expire on the earlier of (i) sixty days after the termination of the Officer's employment with the Company, or (ii) ten years from the date of grant.</footnote>
    </footnotes>

    <ownerSignature>
        <signatureName>/s/ Rick Stasyszen on behalf of Cynthia Murray</signatureName>
        <signatureDate>2004-08-12</signatureDate>
    </ownerSignature>
</ownershipDocument>

</XML>
</TEXT>
</DOCUMENT>
</SEC-DOCUMENT>
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