EXHIBIT 11.0

MATTEL, INC. AND SUBSIDIARIES

COMPUTATION OF INCOME PER COMMON AND POTENTIAL COMMON SHARE

BASIC	For the Year
	2007		2006		2005		2004		2003
	(In thousands, except per share amounts)
Net income applicable to common shares	$	599,993	$	592,927	$	417,019	$	572,723	$	537,632
Applicable Shares for Computation of Net Income Per Share:
Weighted average common shares outstanding		384,450		382,921		407,402		419,235		437,020
Net Income Per Common Share—Basic	$	1.56	$	1.55	$	1.02	$	1.37	$	1.23
DILUTED
Net income applicable to common shares	$	599,993	$	592,927	$	417,019	$	572,723	$	537,632
Applicable Shares for Computation of Net Income Per Share:
Weighted average common shares outstanding		384,450		382,921		407,402		419,235		437,020
Weighted average potential common shares arising from:
Dilutive stock options and restricted stock		6,162		3,501		3,637		3,858		5,211
Weighted average number of common and potential common shares		390,612		386,422		411,039		423,093		442,231
Net Income Per Common Share—Diluted	$	1.54	$	1.53	$	1.01	$	1.35	$	1.22