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Revenue Recognition
12 Months Ended
Dec. 31, 2020
Revenue Recognition  
Revenue Recognition

3. Revenue Recognition

Revenue from contracts with customers is recognized when, or as, the Company satisfies its performance of obligations by transferring the promised services to the customer. A service is transferred to a customer when, or as, the customer obtains control of that service. A performance obligation may be satisfied over time or at a point in time. Revenue from a performance obligation satisfied over time is recognized by measuring the Company’s progress in satisfying the performance obligation in a manner that depicts the transfer of the services to the customer. Revenue from a performance obligation satisfied at a point in time is recognized at the point in time that the Company determines the customer obtains control over the promised service. The amount of revenue recognized reflects the consideration entitled to in exchange for those services.

3. Revenue Recognition (continued)

The disaggregation of revenues by business segment for fiscal 2020, fiscal 2019 and fiscal 2018 is as follows (in thousands):

Fiscal 2020

    

Reportable Segment

Theatres

    

Hotels/Resorts

    

Corporate

    

Total

Theatre admissions

$

64,825

$

$

$

64,825

Rooms

 

 

35,386

 

 

35,386

Theatre concessions

 

56,711

 

 

 

56,711

Food and beverage

 

 

24,822

 

 

24,822

Other revenues(1)

 

10,764

 

27,552

 

426

 

38,742

Cost reimbursements

 

324

 

16,878

 

 

17,202

Total revenues

$

132,624

$

104,638

$

426

$

237,688

Fiscal 2019

Reportable Segment

    

Theatres

    

Hotels/Resorts

    

Corporate

    

Total

Theatre admissions

$

284,141

$

$

$

284,141

Rooms

 

 

105,857

 

 

105,857

Theatre concessions

 

231,237

 

 

 

231,237

Food and beverage

 

 

74,665

 

 

74,665

Other revenues(1)

 

40,825

 

46,547

 

433

 

87,805

Cost reimbursements

 

877

 

36,281

 

 

37,158

Total revenues

$

557,080

$

263,350

$

433

$

820,863

Fiscal 2018

    

Reportable Segment

Theatres

    

Hotels/Resorts

    

Corporate

    

Total

Theatre admissions

$

246,385

$

$

$

246,385

Rooms

 

 

108,786

 

 

108,786

Theatre concessions

 

166,564

 

 

 

166,564

Food and beverage

 

 

72,771

 

 

72,771

Other revenues(1)

 

32,563

 

45,342

 

424

 

78,329

Cost reimbursements

 

1,292

 

32,993

 

 

34,285

Total revenues

$

446,804

$

259,892

$

424

$

707,120

(1)Included in other revenues is an immaterial amount related to rental income that is not considered contract revenue from contracts with customers under ASU No. 2014-09.

The Company recognizes revenue from its rooms as earned on the close of business each day. Revenue from theatre admissions, theatre concessions and food and beverage sales are recognized at the time of sale.

Revenues from advanced ticket and gift card sales are recorded as deferred revenue and are recognized when tickets or gift cards are redeemed. Gift card breakage income is recognized based upon historical redemption patterns and represents the balance of gift cards for which the Company believes the likelihood of redemption by the customer is remote. Gift card breakage income is recorded in other revenues in the consolidated statements of earnings (loss).

3. Revenue Recognition (continued)

Other revenues include management fees for theatres and hotels under management agreements. The management fees are recognized as earned based on the terms of the agreements. The management fees include variable consideration that is recognized based on the Company’s right to invoice as the amount invoiced corresponds directly to the value transferred to the customer. Other revenues also include family entertainment center revenues and revenues from Hotels/Resorts outlets such as spa, ski, golf and parking, each of which are recognized at the time of sale. In addition, other revenues include pre-show advertising income in the Company’s theatres. Pre-show advertising revenue includes variable consideration, primarily based on attendance levels, that is allocated to distinct time periods that make up the overall performance obligation.

Cost reimbursements primarily consist of payroll and related expenses at managed properties where the Company is the employer and may include certain operational and administrative costs as provided for in the Company’s contracts with owners. These costs are reimbursed back to the Company. As these costs have no added markup, the revenue and related expense have no impact on operating income (loss) or net earnings (loss).

The timing of the Company’s revenue recognition may differ from the timing of payment by customers. However, the Company typically receives payment within a very short period of time of when the revenue is recognized. The Company records a receivable when revenue is recognized prior to payment and it has an unconditional right to payment. Alternatively, when payment precedes the provision for the related services, deferred revenue is recorded until the performance obligation is satisfied.

Revenues do not include sales tax as the Company considers itself a pass-through conduit for collecting and remitting sales tax.

The Company had deferred revenue from contracts with customers of $37,307,000, $43,200,000 and $37,048,000 as of December 31, 2020, December 26, 2019 and December 27, 2018, respectively. The Company had no contract assets as of December 31, 2020 and December 26, 2019. During fiscal 2020, the Company recognized revenue of $13,579,000 that was included in deferred revenues as of December 26, 2019. During fiscal 2019, the Company recognized revenue of $22,266,000 that was included in deferred revenues as of December 27, 2018. The majority of the Company’s deferred revenue relates to non-redeemed gift cards, advanced ticket sales and the Company’s loyalty program.

As of December 31, 2020, the amount of transaction price allocated to the remaining performance obligations under the Company’s advanced ticket sales was $4,629,000 and is reflected in the Company’s consolidated balance sheet as part of deferred revenues, which is included in other accrued liabilities. The Company recognizes revenue as the tickets are redeemed, which is expected to occur within the next two years.

As of December 31, 2020, the amount of transaction price allocated to the remaining performance obligations related to the amount of Hotels and Resorts non-redeemed gift cards was $3,042,000 and is reflected in the Company’s consolidated balance sheet as part of deferred revenues, which is included in other accrued liabilities. The Company recognizes revenue as the gift cards are redeemed, which is expected to occur within the next two years.

The majority of the Company’s revenue is recognized in less than one year from the original contract.