Advertising Expense, Percentage Of Revenue

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- Definition

Accumulated change in equity from transactions and other events and circumstances from non-owner sources, net of tax effect, at period end. Excludes Net Income (Loss), and accumulated changes in equity from transactions resulting from investments by owners and distributions to owners. Includes foreign currency translation items, certain pension adjustments, unrealized gains and losses on certain investments in debt and equity securities, other than temporary impairment (OTTI) losses related to factors other than credit losses on available-for-sale and held-to-maturity debt securities that an entity does not intend to sell and it is not more likely than not that the entity will be required to sell before recovery of the amortized cost basis, as well as changes in the fair value of derivatives related to the effective portion of a designated cash flow hedge.

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- Definition

Amount charged to advertising expense for the period, which are expenses incurred with the objective of increasing revenue for a specified brand, product or product line.

+ References

Reference 1: http://www.xbrl.org/2003/role/disclosureRef
-Publisher FASB
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- Definition

Amount of obligation to transfer good or service to customer for which consideration has been received or is receivable.

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- Definition

Amount, after allocation of valuation allowances and deferred tax liability, of deferred tax asset attributable to deductible differences and carryforwards, without jurisdictional netting.

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Amount, after deferred tax asset, of deferred tax liability attributable to taxable differences without jurisdictional netting.

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- Definition

Line items represent financial concepts included in a table. These concepts are used to disclose reportable information associated with domain members defined in one or many axes to the table.

+ References

No definition available.

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- Definition

The parent entity's interest in net assets of the subsidiary, expressed as a percentage.

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No definition available.

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- Definition

Present value of lessee's discounted obligation for lease payments from operating lease.

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- Definition

Amount of lessee's right to use underlying asset under operating lease.

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- Definition

The cumulative amount of the reporting entity's undistributed earnings or deficit.

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Summary of Significant Accounting Policies and Implementation of New Financial Accounting Standards (Narrative) (Details) - USD ($) $ in Millions	12 Months Ended
	Dec. 31, 2019	Dec. 31, 2018	Dec. 31, 2017	Mar. 11, 2019	Jan. 01, 2019	Jan. 01, 2018
Income Statement, Balance Sheet and Additional Disclosures by Disposal Groups, Including Discontinued Operations [Line Items]
Advertising expense	$ 1,100.0	$ 900.0	$ 700.0
Advertising expense, percentage of revenue	5.00%	5.00%	5.00%
Operating lease, right-of-use asset	$ 532.1				$ 530.0
contract liabilities, reclassifed	264.6	$ 294.9
Operating lease, liability	608.4				595.0
Retained earnings	4,920.4	11,395.9
Accumulated other comprehensive loss	6,523.6	5,729.2
Deferred tax assets	$ 385.1	$ 1,301.1
Discontinued Operations, Disposed of by Sale \| Elanco
Income Statement, Balance Sheet and Additional Disclosures by Disposal Groups, Including Discontinued Operations [Line Items]
Disposition of ownership interest				80.20%
Accounting Standards Update 2016-02
Income Statement, Balance Sheet and Additional Disclosures by Disposal Groups, Including Discontinued Operations [Line Items]
contract liabilities, reclassifed					$ (65.0)
Accounting Standards Update 2014-09
Income Statement, Balance Sheet and Additional Disclosures by Disposal Groups, Including Discontinued Operations [Line Items]
Retained earnings						$ 5.0
Accounting Standards Update 2016-01
Income Statement, Balance Sheet and Additional Disclosures by Disposal Groups, Including Discontinued Operations [Line Items]
Retained earnings						105.0
Accumulated other comprehensive loss						105.0
Accounting Standards Update 2016-16
Income Statement, Balance Sheet and Additional Disclosures by Disposal Groups, Including Discontinued Operations [Line Items]
Retained earnings						700.0
Deferred tax assets						2,500.0
Deferred tax liabilities						$ 1,800.0
Accounting Standards Update 2018-02
Income Statement, Balance Sheet and Additional Disclosures by Disposal Groups, Including Discontinued Operations [Line Items]
Retained earnings			$ 643.6